The most powerful rugged phone in the outdoors—Yunhu Warlord J3—is making a strong debut this December. Yunhu, in collaboration with Beidou Star Mobile Network, will hold an offline experience event from December 27, 2012 to January 9, 2013, at the Xidan Shangchao Dou Experience Store in Beijing. Outdoor enthusiasts will have the chance to personally test the real device...
Introduction: Another skiing season is upon us. Do snow enthusiasts still miss the white wonders of Norway in Scandinavia? Do you long to carve down the slopes once again? Then come join the phenix snow show, where we’ll all become snow spirits and bring the joy of winter to life. As the year draws to a close, the trend event rises — phenix ( ...
Introduction: As another skiing season sweeps in, do snow enthusiasts still miss the white wonders of Norway in Scandinavia? Do you long to carve down the slopes once again? Then join the phenix snow show, where we’ll become one with the snowy spirits and bring joy to the entire winter wonderland. As the year-end "trend competition" kicks off, phenix...
Some say the easiest way to bankrupt a man is to get him hooked on DSLR cameras — and there's truth to that. With a DSLR, you pay for the body, but lenses can drain your wallet even faster. If you don’t have time to master photography skills and just want to capture everyday moments or travel memories, a long-zoom digital camera that combines telephoto, wide-angle, and macro capabilities is clearly a better fit than a pro-grade DSLR. It lets you take stunning photos effortlessly and comes at a much more budget-friendly price.
On December 28, 2012, Tecnica China officially signed an agreement with runner Zeng Huafeng (@HuangchengV)! He will become a member of the Tecnica China Trail Running Team (TTT) in 2013, and he will also be the athlete fully sponsored by Tecnica China to compete in the 2013 Tor des Géants.
On December 28, 2012, i-mu Fantasy held its 2013 New Technologies and Products Launch Conference in Beijing at the China International Exhibition Center, with the theme “Mobile Phones, Tablets, and Business Travel Companions – You Can’t Do Without Any of Them.” The initial Weibo-based lucky draw activity pushed the event to its first climax. Leaders from the Beijing Municipal Commission of Tourism Development, the president of i-mu Fantasy...
Hangzhou, an oriental wellness destination, boasts not only world-renowned scenic spots but also beautiful and unique health resources, a rich variety of leisure activities, and profound traditional Chinese medicine culture. Rooted in the concept of food as medicine, six themed routes let you experience Hangzhou’s vibrant warm winter. ...
From December 21 to 23, the China's Arctic Village? 2012 National Winter Hiking Conference was held in Arctic Village, Mohe County, Heilongjiang Province. More than 200 outdoor sports enthusiasts from 13 provinces and regions across the country came to Mohe and Arctic Village to hike in the snow, seek China’s northernmost point, and experience the charm of winter outdoor activities under extreme cold conditions...
A group photo sealed a shared responsibility. On January 8, 2013, in the meeting room of Gore’s office, bathed in the warm afternoon sunlight, Ms. Liu Ping, Secretary-General of the Mountain Rescue Committee under the Emergency Rescue Promotion Center of the Ministry of Civil Affairs, on behalf of the mountain rescue team, received a batch of donated equipment from Mr. Li Guoqiang, Sales Director of Gore’s Textile Division...
Known as an eastern haven for wellness, Hangzhou boasts world-renowned scenic spots as well as beautiful and unique convalescent resources, diverse leisure activities, and profound traditional Chinese medicine culture. Embracing the philosophy of food as medicine, explore the vibrant and warm winter of Hangzhou through six themed travel routes...
In this event, three out of the top ten in the men’s 100km category are from the Fenix team, and two of the top five in the women’s 100km category are also from the Fenix team.
Although marathon training relies on consistent daily mileage, active adjustments and optimizing your condition before the race are still very important. About three days before the competition, you should maintain about 40 minutes of training per day, running 8 to 10 kilometers. However, don’t skip the warm-up and cool-down before and after exercise—aim for about 30 minutes each. Two days before the race, you should stop running, but continue warming up to the point where you’re lightly sweating, feel nimble, and in a good mood. The day before the race, you can get a full-body wellness massage or swim for half an hour—just be careful not to catch a cold.
In a business world fraught with crises and battered by financial headwinds, the clothing industry remained sluggish in 2012. Yet outdoor apparel, an emerging force in China’s apparel market, showed a steadily rising growth trend—as if bearing witness to the ever-growing ranks of “backpackers” and “travel enthusiasts.”
How much fun can the outdoors really offer? What kind of joy can hiking mountains and crossing ridges bring? Only those who truly know how to enjoy outdoor adventures can tell you. This time, we’re rounding up the food-centric activities of the GORE-TEX Adventure Club since its inception. Outdoor cuisine is so irresistible that even seasoned hikers can’t help but take the bait. Rainy-day barbecues taste even more...
Climbers scaling ice walls inside a glacier cave Preparing to climb Approaching the cave entrance According to the UK's Daily Mail, a new extreme sport—glacier cave climbing—has recently emerged in France. Photographer Alexandre Bousse captured his friends climbing in the Alpine glacier caves of Chamonix, France...
On January 20th Beijing time, the final day of the 11th Red Bull Nanshan Open kicked off in heavy snow. Due to an unexpected snowstorm in Beijing, the soft fresh snow prevented the course from achieving the desired acceleration conditions, making it difficult for riders to successfully complete high-difficulty maneuvers. Meanwhile, defending champion Finnish rider Juuso Laivisto...
Fujian Laya Outdoor Products Co., Ltd.’s Italian top-tier outdoor brand La Sportiva? and British up-and-coming running shoe brand INOV-8? will unveil China’s first brand concept store on January 15, 2013, at Chengdu Yuantuo Outdoor in Sichuan. Chengdu Yuantuo Outdoor is the largest and most influential outdoor brand specialty dealer in Southwest China...
We’re used to welcoming a new year with a fresh start—new clothes, a new hairstyle, a new car, even a new home... No matter what it is, something new always brings a new beginning. So what will you be exchanging this year? If you have a GPS—an aging one, an outdated one...
When PM2.5 pollution makes you feel that even breathing is dangerous, the dream of escaping the city begins to stir in your heart, but there are always those who get ahead of you. Exploring the ancient Guge civilization, crossing Lake Hala, uncovering the mysteries of southeastern Qiandongnan, retracing the rural mail route, climbing Snow Shoulder Peak... These are all journeys taken by participants in the Gore-Tex® Outdoor Dreams Realization campaign ...
The dragon hasn’t gone far, yet the snake has already knocked on the door. Winter has not yet departed, but spring is already greeting us. The fragrance of crabs, rich and golden, heralds another year of reunion. As the 2013 Spring Festival approaches, every household is immersed in the joyful festive mood, and shopping for New Year goods is an essential preparation each year. With improving living standards, the dishes served during the reunion dinner have also become...