China Leather Culture Park

China Leather Culture Park

The China Leather Culture Park is a national AAA-level tourist attraction.

The China Leather Industry Cultural & Creative Park (abbreviated as China Leather Culture Park, also known as "Sunshine No. 6") is located at No. 6 Sunshine Road, Shiling Town, Huadu District, covering a land area of 27,000 square meters and a construction area of over 38,000 square meters. Of this, 17,000 square meters are allocated for the infrastructure of industrial tourism, and 10,000 square meters are used for supporting facilities. The project has a planned investment of 160 million yuan, including 80 million yuan for the first phase of construction and operation, and another 80 million yuan for the second phase.

Rooted in the leather and bag industry, the China Leather Industry Cultural & Creative Park always keeps in mind its mission to “revitalize the national industry and make Chinese bag brands world-renowned.” It integrates multiple functions such as business cooperation, industrial tourism, experiential consumption, creative design, fashion shows, e-commerce, professional human resource services, and charitable initiatives. With a focus on industrial cultural creativity, brand incubation, and experiential consumption and product sales, the park establishes an omnichannel marketing structure of “flagship experience stores + community experience stores + online stores,” striving to become the most influential high-end comprehensive platform in China’s leather and bag industry.

The project plans to build 10 major functional zones, including: 1) The China Leather & Bag Museum, showcasing the cultural development history of Chinese leather and bags; 2) The Cultural & Creative Design Studio, mainly providing inspiration space for outstanding domestic and international designers, offering services such as leather culture exchange, creative design, talent training, and designer salons; 3) The China Leather & Bag Talent Training Base, primarily used for constructing standard production workshops that represent the most advanced levels domestically and internationally, offering visitors design and production experiences, as well as serving as a training and internship base for the industry and universities; 4) The China Leather & Bag Fashion Release Center, hosting activities such as new product launches, brand recruitment, product promotions, runway shows, and creative competitions for industry enterprises; 5) The China Leather & Bag Brand Experience Hall, displaying and selling well-known branded products in the leather and bag industry, providing visitors with comprehensive services such as visiting, experiencing, and shopping; 6) The University Student Innovation, Creativity, and Entrepreneurship Base, mainly serving as an incubation base for innovation, creativity, and entrepreneurship among domestic university students; 7) The Leather Professional Talent Market, mainly providing recruitment services for domestic and international leather and bag enterprises, as well as online and offline job-seeking services for leather and bag professionals; 8) The E-commerce Zone, used for e-commerce operations and sales; 9) The Leather Culture Square, planned to function as a professional talent market during the day, a leisure and entertainment venue for the public in the evening, and a creative market for leather culture on weekends; 10) The Hotel-style Apartments, mainly providing accommodation, dining, clubs, and leisure services for cultural & creative design talents and university student entrepreneurs.

In addition, the cultural park is deeply rooted in China’s leather and bag industry and adheres to the corporate mission of “revitalizing the national industry and making Chinese bag brands world-renowned.” It has carefully created China’s first leather culture-themed park, an industrial talent silicon valley, a fashion release center, a model park for industrial transformation and upgrading, a brand incubation base, and a special industry charity fund. Its business scope covers business cooperation, cultural tourism, experiential consumption, creative design, fashion shows, e-commerce, professional human resource services, and charitable initiatives, striving to become a high-end comprehensive platform in China’s leather and bag industry.

Scenic Area Honors

On November 8, 2013, the China Leather Culture Park made a glamorous appearance as an official sponsor at the 2013 Guangdong International Tourism Culture Festival, presenting toiletry bags.

On November 16, 2014, the China Leather Culture Park submitted a letter of intent to the Huadu District Tourism Bureau for creating a 4A-level tourist attraction.

On April 11, 2014, the China Leather Culture Park was selected as one of the first industrial tourism demonstration sites announced by the Huadu District Tourism Bureau, and was jointly awarded the title of “Guangzhou Huadu District Industrial Tourism Demonstration Site” by the Guangzhou Huadu District Tourism Bureau and the Huadu District Tourism Association.

Shiling Town: Located in the northwest of Huadu District, Guangzhou City, Shiling Town boasts a uniquely advantageous geographical position, bordering Guangzhou to the south and Qingyuan to the north. It is 34 kilometers from downtown Guangzhou, 15 kilometers from Guangzhou Baiyun International Airport and the Port of Huadu, and 5 kilometers from Guangzhou North Railway Station on the Beijing-Guangzhou Railway. It serves as a key hub for north-south trade. The town enjoys highly accessible transportation, with National Highway 107 (Guangqing Expressway) and the Beijing-Guangzhou Railway running through it. Roads such as Yangchi Line, Furong Avenue, Shanqian Tourism Avenue, and Pingbu Avenue connect with the Shiling exit of the Guangqing Expressway. The total area of the town is 160 square kilometers, with an urban area of 9 square kilometers... More details about Shiling Town++