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Tianjin Florence Town

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Florence Town is China’s first authentic Italian-style outlet, the Tianjin & Beijing Premium Outlets. With a total construction area of 60,000 square meters and a leasable area of 42,000 square meters, the “Florence Town – Tianjin & Beijing Premium Outlets” showcases to Chinese consumers the world’s top-tier outlet shopping experience.

Tianjin Florence Town

Florence Town is China’s first authentic Italian-style outlet, the Tianjin & Beijing Premium Outlets. With a total construction area of 60,000 square meters and a leasable area of 42,000 square meters, the “Florence Town – Tianjin & Beijing Premium Outlets” showcases to Chinese consumers the world’s top-tier outlet shopping experience. Here, visitors can enjoy picturesque Italian architectural beauty and a vibrant fashion atmosphere, making it the perfect destination for families, couples, and friends to shop, relax, and spend quality time during holidays. The “Florence Town – Tianjin & Beijing Premium Outlets” features four distinctive themed shopping zones: Luxury, International Brands, Sports & Outdoor, and Casual Wear. It offers nearly 200 stores with a wide range of luxury and fashion products, including PRADA, FENDI, MONCLER, BVLGARI, CELINE, LOEWE, TORY BURCH, and AEO, which are making their first appearances in Chinese outlets. World-renowned brands such as Giorgio Armani, Salvatore Ferragamo, Burberry, Tod's, Versace, Zegna, and Lancel are also available. Additionally, popular lifestyle brands like Diesel, Coach, Guess, CK Jeans, Folli Follie, Samsonite, and BMW Lifestyle cater to diverse shopping needs across various consumer segments. To ensure an authentic international outlet experience, every store at Florence Town offers genuine premium products at attractive discounts every day. Shoppers can find classic and trendy styles from world-famous luxury brands at enticing prices, with average discounts of up to 50% off, and sometimes as low as 70% off.

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