Classic Itineraries
Cycling knows no borders – VAUDE sponsors international friends for a charity bike ride across China
In March 2014, VAUDE sponsored two international friends (Phil Behan and Jerry Grey) to embark on a charity bike ride across China. The journey started on March 1 from Zhongshan City, passing through Hunan, Hubei, Shaanxi, and Gansu, before finally reaching Urumqi in Xinjiang. The entire route spanned 5,000 kilometers and would take two months. During the ride...
“Powder Snow China” shares China’s most beautiful powder snow on March 27
From Chongli to Snow Town to Kanas, searching for China’s most beautiful powder snow. The Powder Snow China 2013-2014 snow season sharing salon is scheduled to take place at 7:30–9:30 PM on Thursday, March 27, 2014, at Niupijiantang (Ox Barn) on the first floor of Huguo Xintiandi in Beijing. The “Powder Snow China” project is supported by the American outdoor apparel brand OutdoorResearch...
Spring Festival Gala star "Xiao Caiqi" spins into Taizhou Fengcheng River Peach Blossom Festival
In early spring, the peach blossoms in the peach orchard along Fengcheng River in Taizhou, Jiangsu, are in full bloom. On March 30, Spring Festival Gala star "Xiao Caiqi" will also transform into the "Peach Blossom Fairy" and appear at the opening ceremony of the Taizhou Fengcheng River Peach Blossom Festival. Fans of Xiao Caiqi, you definitely shouldn’t miss it. On March 30, not only will Xiao Caiqi make an appearance, but also...
MaiMiao Street 2014 Launches Big Summer Parent-Child Tours to Help Kids Grow Happily Through Travel
Where to go during the summer vacation? Where will you take your kids during the summer? How can you make the trip more meaningful? The joyful summer of 2014 is coming again. Haven’t decided where to go yet? Is the dull city life driving you crazy? Is the hazy urban air making you want to escape? Summer vacation is the perfect time for children to relieve academic...
What do I bring when I go running? Anyway, ECHO is a must-have!
The hazy weather has passed, and outdoor running workouts can make a proper comeback. Don’t think you can call yourself a runner just by putting on running shoes and wearing sporty clothes — how can you manage without a complete set of gear? Don’t assume running is just about putting one foot in front of the other!
Ice climbing experts take on a 140-meter icefall, battling for 8 hours in minus 35 degrees
Recently, Canadian ice climbing expert Will Gadd endured extreme conditions of minus 35 degrees Celsius and spent eight hours successfully scaling the approximately 140-meter-high Helmcken Falls, becoming the first person to climb this waterfall. Located in British Columbia, Canada, Helmcken Falls is recognized as one of the world’s most challenging mixed climbing routes...
A 54-year-old marvel runs from Hunan to Kunming, wearing out 400 pairs of shoes in 30 years
Xiao Xian'gao, nearly 54 years old. On the afternoon of March 21, he walked into the urban news office of Spring City Evening News carrying a backpack weighing over 10 kilograms. Speaking in a reserved and low voice, he said, "Comrade reporter, this is my fourth time running to Kunming. Kunming has changed so much that my impression of it always remains from many years ago." As he spoke, he...
A Heavy-Load Hiking Adventure Through the Wusun Ancient Trail: Experience a Hall-of-Fame Hiking Route
As a native of Xinjiang, Yili Xiao Hui has a deeper understanding and connection to this land than most: “I’ve always believed that the most beautiful parts of Xinjiang aren’t found in commercial tourist spots, but in those untouched natural landscapes that require great effort to reach. I’ve backpacked through these areas many times, capturing their hidden beauty with my camera...”
LEMON International “Personalizes” Your Health and Travel
According to a report by the UK’s Daily Mail on March 25, Jamie Andrew, a 44-year-old mountaineering enthusiast from Edinburgh, Scotland, lost all four limbs during an Alpine climbing trip due to a blizzard. Despite this life-changing event, Andrew is undeterred and aims to climb the approximately 14,692-foot (about 4,478-meter) high Matterhorn...
Nepal plans to install ladders in dangerous Everest zones to facilitate summiting
According to reports, the "Hillary Step" is an exposed rock face that must be traversed on the Southeast Ridge route to climb Mount Everest. It stands about 40 feet (approximately 12 meters) high and is nearly vertical. Agence France-Presse reported that Nepal's tourism authorities stated the country is considering installing ladders on the final section of Mount Everest leading to the summit, known as the...
Wudang Taiji Lake Ink Ad Sweeps Through New York
Recently, an advertisement from China caught the eye of pedestrians in New York's Times Square, drawing them to stop and admire. The ad was placed by Mount Wudang, representing the pinnacle of Chinese art and architecture over the past thousand years. With its richly traditional Chinese aesthetic, the ad fully showcases the enchanting scenery of Mount Wudang and the divine mountain and sacred waters of Taiji Lake,...
Zhuolu to Join Hands with Zhang Jizhong to Recreate the Battle of Zhuolu
The 40-episode epic series *Age of Heroes* is currently undergoing intensive post-production in Beijing. On March 24, Gao Wei, County Chief of Zhuolu, along with Deputy County Chief Li Yang, Director of the Tourism Bureau Bi Xiaojuan, and other officials visited the drama’s production team to learn about its progress and discussed plans for the development of Zhuolu’s tourism and cultural industries with the show’s executive producer, Zhang Jizhong. ...
Free to Roam a Vast Sea of Rapeseed Flowers — The Fengxian Rapeseed Flower Festival in Shanghai Has Kicked Off
Every year when the rapeseed flowers bloom, spring outings become extra bustling. The 2014 Shanghai Fengxian Rapeseed Flower Festival grandly opened on March 26. Residents of Shanghai can freely enjoy the magnificent sight of thousands of acres of blooming rapeseed flowers without leaving the city. Visitors can also explore the "Folklore Land" attraction to experience local customs in Fengxian; stroll through the "Qianshe Impression" site to...
The 2014 "Challenge 8 Hours" Charity Hiking Event Officially Launched
Recently, the 2014 "Challenge 8 Hours" Charity Hiking Event, jointly organized by the China Youth Development Foundation and co-hosted by the Beijing Mentougou District Sports Bureau and Zhaitang Town People's Government, was officially launched. This year’s event will take place on June 21, 2014, in the picturesque Zhaitang Town of Mentougou District in Beijing. Participants from across the country...
417 Footwear & Apparel E-commerce Conference: Cross-border E-commerce Opportunities
In 2013, many significant events took place in cross-border e-commerce. LightInTheBox successfully went public, the State Council issued six new policies to boost foreign trade, Russia emerged as a massive e-commerce market, the Shanghai Free Trade Zone was established, eight major retail export centers and eight pilot cities for cross-border e-commerce were designated, Dunhuang.com and Alibaba launched cross-border e-commerce financing services, and domestic e-commerce giants such as JD.com, Tmall, and Vancl all ventured into cross-border e-commerce. Additionally, a large number of foreign retailers came to China to explore opportunities and engage in overseas shopping—all of these were major developments in China’s cross-border e-commerce scene.
Go with the flow and explore the outdoors in one go—follow Adidas to conquer Tianziyu.
People often say there are two things everyone should experience in life: a spontaneous trip and a passionate love. Leave love to fate. Spontaneity and freedom are what feel real. On March 22, 2014, the Adidas Outdoor Hiking Exploration Camp—Tianziyu, Xi’an. Tianziyu in Xi’an is located about three kilometers east of Ziwu Avenue on the Ring Mountain Highway...
Meliá Hotels International: Ambitious Global Expansion with 54 New Openings Imminent
At the International Tourism Fair in Madrid, Spain, Mr. Gabriel Escarrer, Vice Chairman and CEO of Meliá Hotels International, announced the most exciting global development plan in the company’s history. In 2013, Meliá Hotels International signed at least one new hotel agreement every two weeks on average,...
New Forces in the Chinese Contingent at Baselworld 2014
I recently learned from the media that at the upcoming Baselworld watch and jewellery show, a new member will join the Chinese contingent. Unlike the traditional brands typically featured in the Chinese pavilion, this one is an emerging smart sports brand, www.ezonwatch.com. What message does this send? The new...
China Outdoor Gear Awards "Beijing Showdown"
In early spring 2014, the results of the fifth China Outdoor Gear Awards, known as the "China Outdoor Barometer," were announced. This outdoor industry "duel at Huashan Mountain" featured 41 renowned domestic and international outdoor brands, showcasing 101 of the latest outdoor gear items available for sale in China. The "masters" selected by various "factions"...
British man loses all limbs but stays optimistic, aims to climb 4,000-meter peak
According to a report by the UK's Daily Mail on March 25, Jamie Andrew, a 44-year-old mountaineering enthusiast from Edinburgh, Scotland, lost all four limbs during an Alpine climbing expedition due to a snowstorm. However, undeterred by his hardships, Andrew is determined to climb the Matterhorn, which stands at approximately 14,692 feet (about 4,478 meters)...