On May 15, the "7th International Elite Hotel Managers Global Forum," jointly organized by Hotel Managers Magazine, China Tourism Academy, and others, was grandly held in Hangzhou. During the event, the 7th China Golden Dragon Awards for Hotels ceremony took place, presenting awards in two major categories: Annual Organization Awards and Annual Individual Awards. New Century Hotels Group won the "Most Investment-Valuable Domestic Hotel Brand" award for the third time. Its properties—Xuzhou New Century Grand Hotel, Jiangsu Jurong Yukun New Century Grand Hotel, and Anhui Expressway New Century International Hotel—were honored with the "Most Popular Conference Hotel Award." Zhejiang Sanli New Century Grand Hotel and Lishui Overseas Chinese New Century Grand Hotel received the "Most Popular Wedding Banquet Hotel Award." Wenzhou Golden Coast New Century Resort, Huai'an New Century Grand Hotel, and Zaozhuang New Century Fengming Mountain Villa were awarded the "Most Popular Resort Hotel Award." Anhui Tongque Tai New Century International Hotel claimed the "Most Popular Themed Hotel Award," while Siyang New Century Grand Hotel was named the "China Emerging Hotel Brand."

The Golden Dragon Awards, as one of the highest honors in China's hotel industry brand image, symbolize that China’s hotel industry—as a major player on the world stage—is demonstrating a forward-looking spirit under the indomitable era spirit of the "dragon." The awards have now successfully been held for six editions.
As one of the largest hotel groups in China, New Century Hotels Group has always emphasized service quality and brand-oriented management. With 26 years of extensive experience in operating and managing high-end domestic hotels, the group continuously focuses on localized needs, establishes product and service standards aligned with Eastern culture, and promotes and leads the sustainable development of domestic hotels. It stood out among numerous candidate hotel groups to win the "Most Investment-Valuable Domestic Hotel Brand" award for the third time.
It is reported that the 7th International Elite Hotel Managers Global Forum was themed "The Hotel Industry in Transition – Returning to the Market, Setting Sail Anew." The event invited over 200 leading figures from the domestic and international hotel industry, top consultants, and industry elites. Through speeches, discussions, and other segments, it addressed topics such as hotel investment, operations, management, energy conservation, and environmental protection, offering a comprehensive analysis of the latest trends in hotel investment and management.