2018Year9Month19Day,The 3rd International Winter Sports (Beijing) Expo grandly opened at the China National Convention Center in Beijing, with participation from over20countries and500renowned winter sports brands from around the globe. Harbin Longjiang Ice and Snow Amusement Equipment Manufacturing Co., Ltd., as a leading enterprise with distinctive characteristics in the ice and snow amusement industry, as well as in leisure motorcycles and their derived cultural sports and amusement service sectors, showcased its products at the expo.
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For Mr. Yu Longjiang, who enjoysoutdoor activities and having fun,his initial contact with the ice and snow industry came through leisure motorcycles. He noticed a significant lack of products in this field, with very few things to actually do. Leveraging his own resources and constantly brainstorming about product ideas, a variety of product series designed for different age groups — including children, seniors, and young adults — were born. These include things to play with on ice, in the snow, and for all ages. Currently,When it comes to the ice and snow industry, he found that there was a significant lack of products in this sector and very few things to do. Leveraging his own resources and constantly brainstorming product ideas, a wide range of products for various groups — for playing on ice, playing in the snow, for kids, seniors, and young people — gradually came into being. Currently,Heilongjiang Ice and Snow Amusement Equipmenthas developed a full range of products for ice and snow parks and has become a modern amusement equipment manufacturing enterprise integrating R&D, production, manufacturing, and sales. It specializes in providing comprehensive solutions for ice and snow tourism and ice and snow parks.
With the successful bid for the2022Winter Olympics and the “Three Hundred Million People on Ice and Snow” initiative, the reality is that only a minority of people can actually ski or skate. So how can most people truly engage with ice and snow activities and immerse themselves in the beautiful ice and snow world using equipment? This is a question Mr. Yu Longjiang has been contemplating. With no reference points and relying solely on imagination, this was the biggest challenge he faced when developing products. For example, there was never such a thing as a snow bicycle before, yet he wanted to create one that could actually be ridden on snow, function well, and be highly practical. During the R&D process, many difficult problems had to be solved, but fortunately, Mr. Yu had some mechanical background. After careful research and thought, these issues were eventually overcome. Thanks to Mr. Yu’s persistence, innovation, and willingness to take on challenges, his increasingly refined products have gained unique advantages. The product line continues to expand, giving the company a stronger competitive edge.
At the expo, Mr. Yu Longjiang pointed proudly to the star product of this exhibition — the snowmaking machine — and said,What we can do now is this: if you want to build an ice and snow park, all you need is a piece of land. We can provide everything starting from snowmaking — even down to something as small as a spinning top or the string for a whip used to spin it. And this snowmaking machine is an essential product for any ice and snow park or ski resort.
Regarding the future trends of ice and snow entertainment facilities, Yu Longjiang believes that the Winter Olympics should serve as a key opportunity to firmly grasp the momentum for ice and snow development, aiming to get the whole nation involved in ice and snow activities. It used to be thought that ice and snow were only relevant to the three northeastern provinces, but now ice and snow products are reaching as far as Guangdong and Hainan. He believes that in the future, the combination of ice and snow with entertainment will become increasingly popular among the public.