Beijing, June 5, 2015 /PRNewswire/ -- Lailaihui (lailaihui.com), a leading self-operated platform specializing in quality outbound travel deals and China’s largest self-operated outbound free independent travel platform, has officially announced a cross-industry collaboration with LeEco. Together with LeEco Music and Tuborg Beer, they are launching the “Global Music Festival Journey.” This global music festival will integrate both online and offline music and travel themes, bringing together more people who love overseas travel and music for an in-depth...experienceof foreign music culture.
Lailaihui Joins Hands with LeEco to Launch the Global Music Festival Journey
As a beloved outbound free independent travel brand among young people, Lailaihui (lailaihui.com) specializes in selling outbound free independent travel products, with a mission to provide “high-value travel products.” It offers discounted travel packages covering global destinations across East Asia, Southeast Asia, Europe, and the Americas, aiming to help more people realize their dream of traveling the world through quality services. As China’s largest self-operated outbound free independent travel platform, Lailaihui leverages its years of expertise in the overseas tourism industry to provide one-stop convenience services for travelers heading to music festivals — including flights, hotels, European Wi-Fi, local transportation, and tour packages — ensuring a smooth journey.
As early as April last year, LeEco Music established the world’s largest internet-based music festival platform and has been live-streaming over 30 global music festivals for several consecutive years. The attitude of Lailaihui, which encourages young people to explore the world abroad, aligns perfectly with LeEco Music’s borderless vision, leading to this collaboration. The combination of music, travel, and foreign experiences is set to spark new inspiration.
The Global Music Festival Journey will kick off at Spain’s Primavera Sound Music Festival, followed by stops at major renowned music festivals in various countries such as Denmark, Switzerland, and Norway. Music and travel enthusiasts will be able to enjoy the music to the fullest while experiencing the charm of different locales, all while benefiting from the convenience of Lailaihui’s one-stop travel services, free from any worries.
Li You, CMO of Lailaihui and a devoted fan of both travel and music, has traveled alone tomusic festivals aroundthe world. She said: “Music knows no borders, and those who love music must also yearn for travel. We hope Lailaihui can enable more music fans to attend world-class music festivals abroad. We will provide the most cost-effective outbound travel packages along with comprehensive supporting services to help everyone who loves travel and music fulfill their dreams.”