Renowned artist Zhang Zhenyue will deliver a captivating performance at W Beijing Chang’an Avenue
Starwood SPG Club further expands its collaboration with AEG Entertainment and initiates a new partnership with Trevanna Entertainment to jointly create an unparalleled #spglife experience
The SPG Club’s “Sound of the World” brings you up close to exclusive music performances by today’s hottest musicians — John Legend, Nate Ruess, and Bastille — held at Starwood hotels
Stamford, Connecticut, April 9, 2015 /PRNewswire/ — Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), the award-winning loyalty program SPG Club, in partnership with live music consultancy Trevanna Entertainment, has launched the exclusive global music festival — “Sound of the World,” offering SPG Club members worldwide an extraordinary musical journey and unforgettable personalized experiences. Through further collaboration with leading international entertainment and sports giant AEG, SPG Club members will enjoy spectacular performances in exclusive boxes.
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SPG Exclusive Box at Mercedes-Benz Arena Shanghai
“The incredible live performances move every SPG Club member, and we aim to make this year’s global music festival even more spectacular, delivering rare exclusive experiences for our members,” said Mark Vondrasek, Senior Vice President of Global Distribution, Loyalty & Partner Marketing at Starwood. “Through SPG Club’s exclusive music initiatives, Starwood has redefined the loyalty experience. SPG Club exclusive moments offer one-of-a-kind privileges, including attending top-tier concerts in exclusive boxes and meeting A-list celebrities up close.”
Exclusive Privileges
The SPG Club’s “Sound of the World” is one of the most popular SPG Moments among members. Starting April 7, 2015, SPG Club members can visit spg.com/moments to redeem “Sound of the World” event tickets using Starpoints and gain exclusive opportunities to meet stars.
2015 “Sound of the World” Performance Schedule: