2019 Lincoln “Serenity Journey” – The Beauty of Nature — The Summit of Meili
How do we measure our relationship with the world? What is the true meaning of a journey?
This is a land never lacking in myths, a place with forbidden zones yet untouched by humans. This time, Fashion Travel teams up with Lincoln China to choose Yunnan’s Meili, where the new Lincoln MKC takes you to witness the breathtaking summit of Meili, encounter a heavenly place that truly touches the soul, and experience the innate beauty that is born of nature and powered by its own force.
Stay at the Jixiashan Meili Hotel, wake up in a secret realm isolated by snow mountains, and through modern design and every simple detail rich in Tibetan cultural history, religious significance, and ceremonial meaning, seek the beauty advocated by Lincoln in boundless serenity. Achieve the “transformation” of the journey and the self — perhaps this is the best answer to finding the inner border during travel.
Stripped of extravagance, authenticity leads the trend
The event specially invited Bading, the president of the Thangka Association and a senior artist, as the Serenity Mentor, to interpret Thangka art, known as the “Encyclopedia of Tibetan Culture.” One brilliant Thangka scroll after another unfolds, remaining endlessly charming even after a century. Just like Lincoln’s new brand concept “Serenity Journey,” it combines the Chinese philosophical expression of achieving peace through stillness and tranquility leading to distance, while also reflecting the century-old luxury brand’s car-making philosophy.
In early March, amid the snowy landscape, the starlight welcome mat projected by the new Lincoln MKC’s Lincoln Embrace™ Greeting System is also frosted with silver. It lights up the sense of ceremony in travel within the snowy realm. Amid the vast snow mountains and utter silence, as the vehicle journeys toward the Mingyong Glacier, the continuous Meili mountain range is veiled in mystery. The standard LED headlights emit highly dynamic light through the thick fog, radiating extraordinary youthfulness and vitality, perfectly matching the vibrancy of March in Meili. The new Lincoln MKC adopts a reinterpreted Lincoln family front-face design. The Lincoln Star Collection™ grille breaks the stereotypical aesthetic impression — not exaggerated, yet unforgettable. The integrated LED taillights and unique rear design feature naturally flowing lines, like the ridgeline of a mountain — elegant yet powerful. The collision of primal and modern, simplicity and composure complemented by elegance and grandeur — the new Lincoln MKC witnesses our encounter with the summit of Meili.
A regal stance, undaunted by treacherous roads
Meili Snow Mountain, also known as the Prince of Snow Mountains, is located in the middle section of the Hengduan Mountains, approximately 10 kilometers northeast of Deqen County in Yunnan Province, between the Nujiang and Lancang rivers. There are 13 peaks with an average altitude of over 6,000 meters, collectively known as the “Prince of Thirteen Peaks.” Weaving through these serene mountain ranges, the new Lincoln MKC comes standard with a 2.0-liter turbocharged engine, delivering up to 253 horsepower and 389 N·m of torque, allowing one to experience the exhilaration of driving as smooth as flowing clouds amid motion and stillness.
“The most extraordinary, strange, and spectacular sights in the world often lie in dangerous and remote places.” Starting from the Jixiashan Meili Hotel, the journey traverses 44 km along the Mingyong Glacier, including 35 km of the two-way 214 National Highway through mountainous roads, 8 km of the two-way Mingyong Highway winding around the mountain, and 1 km of bumpy gravel road. The route passes through Deqen County, the entrance to the Feilai Temple scenic area, Bucun, and Mingyong Village. Multiple consecutive uphill and downhill switchbacks and hairpin turns demand high-level speed control. The new Lincoln MKC is equipped with an AWD all-wheel-drive system that delivers efficient power to all four wheels, providing stable grip and precise road feedback across various terrains. Coupled with the ACC intelligent adaptive cruise control system, CCD continuous damping control suspension system, EPAS electronic power-assisted steering system, and BLIS® blind spot monitoring system, you can fearlessly tackle steep and perilous roads, enjoying a confident and steady drive.
Meili is a gift from God to the world and a paradise for all kinds of life. Whenever you reach a village, horses and cattle can often be seen freely roaming along the roadsides. The new Lincoln MKC is equipped with a PCA collision avoidance assist system with AEB active emergency braking, which actively alerts and mitigates danger in emergencies. Together with features such as lane departure warning, lane keeping assist, and driver fatigue alert, it shows respect and care for every form of life.
Freedom and spontaneity, where technology meets emotion
Wandering among the Meili Snow Mountains, the tranquil and timeless white is intoxicating. Its serene vastness and beauty are unmatched in Yunnan. Gazing through the new Lincoln MKC’s ultra-large panoramic sunroof, the main peak Kawagarbo Peak stands proudly. With an altitude of 6,740 meters, it is the highest peak in Yunnan and an unconquered virgin peak to date.
The “Golden Summit” spectacle of the Meili Snow Mountain, where the peaks glow golden under the sunrise, is a dreamlike sight that captivates countless visitors. Sitting in the Scottish Deepsoft™ leather seats of the new Lincoln MKC, turn on the THX® II Certified audio system with 14 speakers, and enjoy aural delight like a mobile theater as beautiful melodies surround you. As the day ends and the sun sets, the majestic snow-capped peaks are once again bathed in splendid evening light, with grasslands, snow mountains, canyons, and forests unfolding like a painting along the way.
When night falls, turn on the new Lincoln MKC’s ambient cabin lighting, with seven colors to choose from at will. The wood trim on the doors reflects the soft interior light, harmonizing with the appropriately bright dashboard, making the journey home under the night sky just as delightful.
From the Meili Snow Mountain to the Mingyong Glacier, every frame of scenery freezes into the most unforgettable memories. And the journey of Fashion Travel and Lincoln China in the “Serenity Journey” will continue to seek the next mysterious latitude and longitude for you, exploring serene places together and encountering the truest version of yourself.