Has your social media feed and Weibo been dominated recently by a “most heartfelt resignation letter”? Surely the line “The world is so big, I want to go and see it” must have moved you too? The world is vast—where you may seek a sense of presence in the mountains and fields, find cleansing in the auspicious clouds and gentle rain, or savor life atop surging waves... The world is vast...
Children’s outdoor sports have been one of the areas receiving increasing attention in the outdoor industry in recent years. Studies have shown that China’s children’s outdoor market is expected to experience steady growth over the next 3–5 years. As the most professional outdoor industry exhibition in China, the Asia Outdoor Trade Show has consistently shown support and interest in children’s outdoor activities through concrete actions...
Known as Asia’s most influential and largest trade exhibition in the footwear and leather industry — the 25th Guangzhou International Shoes, Leather & Manufacturing Equipment Exhibition (also known as the Guangzhou International Leather Fair) — will be grandly held again at the China Import and Export Fair Complex in Guangzhou, China, from June 1–3, 2015. This year, the exhibition area will...
In 1976, the Banff Mountain Film and Book Festival was born at the beautiful Banff Centre for Mountain Culture in Canada, initiated by several hiking, exploration, and extreme sports enthusiasts. Little did they know that what started as a spontaneous idea would turn this small gathering for hobbyists into a cultural event that has endured for 36 years. It has since become Banff...
On May 23, the third Camel Outdoor Festival and the Tengger Desert Crossing Challenge kicked off in grand style. Upon learning that Hunan TV goddess Shen Mengchen would be making a personal appearance, thousands of outdoor enthusiasts eagerly submitted applications to participate. After a rigorous selection process by event organizer CAMEL Camel, nearly 60 seasoned adventurers were ultimately chosen to take part in this desert crossing...
With summer officially kicking off after Lixia, the Beginning of Summer, and temperatures rising steadily, regions across the country are gradually entering the peak season for summer travel. The summer travel boom has always been a highly competitive period for online travel platforms. Faced with the upcoming surge in travelers, major online travel companies have been gearing up early, rolling out creative strategies to seize the initiative. Tujia.com...
“While interchangeable lenses are nothing new, this multi-frame concept is certainly new to us.” (Clearly, traditional glasses with interchangeable lenses are no longer novel, but this multi-frame concept definitely brings us a whole new experience!) ------ Global renowned...
It has been a day since the 10th Silk Road Gobi Challenge concluded. As the head of the Green Field Network and representing the sponsor and partner team of Toread, we completed the entire journey. After the pressure came immense joy, and on the way back, I hastily jotted down these words. This was a unique experience, and tomorrow will also be...
Children's outdoor sports have been one of the areas receiving increasing attention in the outdoor industry in recent years. Research has shown that China’s children's outdoor market is expected to see steady growth over the next 3-5 years. As the most professional outdoor industry exhibition in China, the Asia Outdoor Show has consistently demonstrated its support for children's outdoor activities through concrete actions...
Known as Asia’s most influential and largest trade fair in the footwear and leather industry, the 25th Guangzhou International Shoes, Leather & Manufacturing Equipment Exhibition (also known as Guangzhou International Leather Exhibition) will be grandly held again from June 1–3, 2015, at the China Import and Export Fair Complex in Guangzhou, China. This year, the exhibition area will...
In 1976, the Banff Mountain Film Festival was born in the beautiful Banff Mountain Culture Centre in Canada, initiated by several mountaineering, exploration, and extreme sports enthusiasts. They never imagined that their spontaneous idea would turn this small cultural gathering for enthusiasts into an event that has lasted for 36 years. It has since become...
Chongqing, May 27, 2015 /PRNewswire/ -- With Children's Day around the corner, the increasingly popular low-cost airline brand — West Air — has come up with a unique idea. It’s launching a “How long are your legs?” challenge in Chongqing and Zhengzhou. Passengers who take part in the challenge can get a voucher to select extra-legroom seats on the plane....
As soon as Lixia (Start of Summer) passes, summer begins. With temperatures climbing steadily, destinations across the country are gradually entering the peak season for summer travel. The summer travel boom has always been a key battleground for online travel platforms. Faced with the upcoming surge in travelers, major travel e-commerce players have all been gearing up early, rolling out creative strategies to seize the initiative. Tujia.com...
“While interchangeable lenses are nothing new, this multi-frame concept is certainly new to us.” (Clearly, traditional lens-swapping glasses are no longer fresh, but this frame-swapping approach definitely brings us a whole new experience!) ------ World-renowned...
It has been a day since the conclusion of the 10th Xuanzang Road Gobi Challenge. As the head of Green Field Network and on behalf of the sponsor and partner team from Toread, we completed the entire course. After the pressure came immense joy, and I hastily jotted down these words on the way back. It was a unique experience, and tomorrow will also be...
As the hot summer arrives, the first festival we celebrate is Children's Day, long awaited by kids. In today’s prevailing educational philosophy, exposing children to the outside world and immersing them in nature has become a shared understanding among parents. A child’s growth requires “more time spent outdoors,” and most parents naturally wouldn’t miss an opportunity like Children's Day to...
Recently, several core members of the China Outdoor Alliance (hereinafter referred to as COA)—including Toread, Kailas, Biancheng Sports, MobiGarden, and Skyroam—have clearly stated that they will continue to fully support the Asia Outdoor Exhibition as always. The total scale of the 2015 Asia Outdoor Exhibition will exceed 50,000 square meters, with the exhibition space occupied by COA members also...
The preliminary evaluation meeting of the first "Global Thin-Film Power Generation Product Innovation Competition," hosted by Hanergy, the world's leading thin-film solar energy company, was recently held in Beijing. Xia Haishan, head of the Department of Architecture and Art at Beijing Jiaotong University, Liu Guoqiang, director of the Institute of Transportation at Tsinghua University, Hu Hong, deputy director of the Industrial Design Department at Beijing University of Technology, Cambridge...
Every so often, a single theme will suddenly dominate WeChat Moments. On the evening of May 27th, what went viral overnight was the “Dream Home Vacation Wish.” “I want to stay in these beautiful homes. Please help me cheer me on~ There are also prizes like an Apple Watch up for grabs~” That’s how the shared post opened...
On May 25th, at the Wulong Xiannv Town Tourist Reception Center, a convoy of nearly 200 tour buses affixed with signs reading “Sichuan 10,000-Person Mega Group Touring Wulong” successively entered the parking lot. A group of travelers wearing “Touring Wulong Together” name tags and... The Sichuan 10,000-person tour bus group reception center welcomed the mega group in succession...