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Asia Outdoor Show Joins Hands with Greenfield to Co-host the “Reima” Cup Happy Run for the Second Generation of Outdoor Enthusiasts

Published: 2026-11-08 👁 100 views
Last updated 2026-11-08 — Children's outdoor sports have been one of the areas receiving increasing attention in the outdoor industry in recent years. Research has shown that China’s children's outdoor market is expected to see steady growth over the next 3-5 years. As the most professional outdoor industry exhibition in China, the Asia Outdoor Show has consistently demonstrated its support for children's outdoor activities through concrete actions...

Children's outdoor sports have been one of the areas receiving increasing attention in the outdoor industry in recent years. Research has shown that China’s children's outdoor market is expected to see steady growth over the next 3-5 years. As the most professional outdoor industry exhibition in China, the Asia Outdoor Show has consistently demonstrated its support for the development of children’s outdoor activities through tangible actions, striving to nurture in young people a “free spirit” that loves the outdoors.

On the occasion of the upcoming 10th anniversary of the Asia Outdoor Show from July 23–26, 2015, the organizers have initiated a series of children’s outdoor-themed activities. Among them is the “Reima” Cup Happy Run for the Second Generation, which will take place at Beijing Olympic Forest Park on May 31. Leveraging the resource advantages of the exhibition itself, the organizers have brought together the children’s outdoor brand Reima and outdoor media platform Greenfield, aiming to set off a wave of enthusiasm for children's outdoor activities.

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Details for participation in this event are as follows:

I. Event Time:
Starting at 9:00 AM on May 31, 2015—gather your friends, bring the family, and run joyfully together.
This event is hosted by Greenfield, with the top Nordic children’s outdoor apparel brand Reima as the title sponsor and prize provider, and supported and assisted by the Asia Outdoor Show.

 

II. Event Location:
Activity area on the west side of the south gate of the South Park of Beijing Olympic Forest Park

 

III. Event Route Map:

 

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