Classic Itineraries
The French outdoor brand Lafuma redefines FiT
Nowadays, there are numerous products labeled with FiT, ranging from 3C electronics to transportation. Everyone is keen on stamping this mark on their products. But what does FiT actually mean? Typically, it stands for Fabrication Integration Test, referring to manufacturing, integration, and testing—
Zhouzhuang’s “Sound Living” Launches a Lifestyle – Himalaya May Become the Largest Audio Content Provider...
On December 30, the 2014 China Self-Drive Tour Route Selection announced its annual Top 36 Routes at the Beijing National Convention Center. Dai Bin, President of the China Tourism Academy, took attendees on a journey from the ancient city of Kashgar in the far west to the easternmost island, the closest place to the sun; from family-friendly trips to Yehliu and Jiufen in Taiwan to a north latitude crossing adventure in Mohe. Whether venturing into the northern frontier...
The 2014 Top 36 Routes Announced Boosting a New Normal for Self-Drive Travel in China
The announcement ceremony for the 2014 China Self-Drive Route Selection was held at 1:36 p.m. on December 30 at the China National Convention Center in Beijing. In the presence of partners in the selection, opinion leaders, representatives from the self-drive tourism industry, experts and scholars, as well as major national media, the 36 annual routes chosen by nationwide online voters were officially unveiled.
The Hongchiba National Forest Park has launched its Ice and Snow Festival.
The Hongchiba National Forest Park Ice and Snow Festival, themed “No need to travel far for skiing — Hongchiba is right at your doorstep,” recently kicked off, attracting numerous citizens. Currently, the ongoing festival has seen a peak in visitor numbers, with batches of tourists enjoying the thrill of skiing while also...
Starwood Hotels & Resorts Worldwide enters Yunnan
Nowadays, many outdoor brands are trying to create new exploration models, and some have taken their product philosophies to new heights—Audew is one of them. As an outdoor brand originating from Australia, Audew consistently...
The 2nd FreeZone Premiere Successfully Held
The 2nd FreeZone International Film Premiere and Riders' Signing Ceremony, after traveling through Beijing, Shanghai, and Shenyang, officially concluded on December 20, 2014, at Beidahu Ski Resort in Jilin. This premiere directly impacted over a thousand people offline, with simultaneous online interaction. The 2nd FreeZone International Ski Film...
Zhou Yong led the "Brave Team" as they embarked on the journey of the 2015 Dakar Rally
It is reported that Brave Team driver Zhou Yong set off on the night of the 26th of this month to compete in the 37th Dakar Rally. At Beijing Capital International Airport, numerous fans and related personnel wished Zhou Yong and his team continued success. The event will be held in January 2015, marking the seventh time this grueling competition has taken place on the South American continent...
7-Day Breakthrough Marketing: Speak for Your Dreams —— A Peak Moment, and Also a New Starting Point
The Grand Finale of the Second Season of “The Voice of China Dream” will take place on December 14th for an epic showdown. Looking back, from the national auditions to the Idol Academy, to the live theme shows by the contestants, every weekend moved us with the passionate performances of every singer who sang with their whole heart. Now, at last, we arrive at this shining moment witnessing the pinnacle of the national finals. With...
Yunhu Mobile, Full Record of the Inspirational Outdoor Documentary "As Far as the Eye Can See"
The legendary National Highway 318 is often referred to as China’s scenic highway; the Sichuan-Tibet South Route is both spectacular and challenging. The inspirational outdoor documentary "As Far as the Eye Can See" (working title), directed by renowned actor Zhao Yi, tells the uplifting story of Lan Tian, a female photographer with a disability, as she travels these roads. Recently, this...
Zeng Chen, moderator of the Southwest China forum on the Green Field Outdoor Network, participated in the second phase of the "Explore Qaidam: Silk Road Dulan Expedition"... ...
Zeng Chen, moderator of the Southwest China forum on the Green Field Outdoor Network, participated in the second phase of the "Explore Qaidam: Silk Road Dulan Expedition." The organizers of the Explore Qaidam project officially announced in December 2014 that Zeng Chen, moderator of the Southwest China forum on the Green Field Outdoor Network, would serve as the deputy team leader of this event. Zeng Chen, male, born on October 3, 1991, in Wulong County, Chongqing...
Whether you've played or not, it's all here！ The Annual 36 Routes of 2014 Unveiled
On December 30, the Annual 36 Routes of the 2014 China Self-Drive Tour Route Selection were officially unveiled at the Beijing National Convention Center！ Dai Bin, President of the China Tourism Academy, took us from the ancient city of Kashgar in the western borderlands to the easternmost island closest to the sun; from the family-friendly adventures in Yehliu and Jiufen in Taiwan to the north latitude crossing journey in Mohe; whether venturing into the northern frontier...
Sheraton Zhengzhou Masheng Grand Hotel Grand Opening
Sheraton creates an optimal hub in Zhengzhou for comfort, connection, and community, featuring the city’s largest meeting space and the largest Caymoon Chinese Restaurant in the Sheraton Greater China region
Starwood Hotels & Resorts Worldwide, Inc. opens its Four Points by Sheraton Guilin Lingui Fantawild Hotel...
Four Points by Sheraton Continues Expansion in China’s Second- and Third-Tier Cities
Bubble Sea: Seychelles to Become the "New Favorite" for Island Getaways in 2015
Shanghai, Dec. 30, 2014 /PRNewswire/ -- With less than two months to go before the 2015 Spring Festival holiday, data from "China's Best Island Travel Booking Platform" Bubble Sea Travel Network (http://www.paopaohai.com) shows that this year, not only is enthusiasm for island vacations undiminished, but travelers' sights and steps have...
New Outdoor Adventure from Oudoor: Hunt the "Night Stalker" Sparks a Capture Craze!
Nowadays, many outdoor brands are trying to create new modes of outdoor exploration, and some have taken their brand philosophies to new heights — Oudoor being one of them.
The Sands Macao Resort Celebrates an Unprecedented New Year’s Eve Gala
A vibrant array of entertainment including live music, performances, a 3-D light projection countdown show, and spectacular fireworks drew large crowds to ring in 2015. Macau, January 1, 2015 /PRNewswire/ -- The Sands Macao Resort once again welcomed throngs of locals and tourists for New Year’s Eve...
Beijing court rules in favor of eLong in contract dispute with Qunar
Beijing, Jan. 1, 2015 /PRNewswire/ -- eLong (NASDAQ: LONG), a leading mobile and online travel company in China, announced the following latest update regarding its litigation case with Qunar. On December 26, 2014, the Beijing No. 1 Intermediate People's Court ("the Court") ruled on a lawsuit involving a subsidiary of eLong...
HRI appoints Daniel Cheng as Senior Vice President of Business Development for Asia-Pacific
On December 31, the country's largest outdoor activity platform, Lvyeyou, held China's first ever fluorescent skiing New Year's Eve event at the Beijing Junshan Ski Resort. Over 1,500 skiing enthusiasts lit up the slopes with twinkling lights, celebrating the turn of the year in this unique and creative way, ushering in the night on the ski slopes and ringing in the new year, as well as marking the start of 2022...
New Century Hotels Group launches cross-industry collaboration with China UnionPay and Bank of China
Recently, the signing ceremony for the collaboration between New Century Hotels Group, China UnionPay, and Bank of China was grandly held at the New Century Grand Hotel Hangzhou. Fan Hang, Deputy General Manager of China UnionPay Zhejiang Branch, Guo Xingang, President of Bank of China Zhejiang Branch, Yao Hua, Vice President of Bank of China Zhejiang Branch, Fang Zheng, President of Bank of China Xiaoshan Branch, Chen...
New Century Hotels & Resorts Tops “China Quality Awards – Zhejiang Overall Evaluation List”
The winter of 2014 in Beijing was exceptionally cold, but for Sheng Faqiang, Chairman of Beijing Toread Outdoor Products Co., Ltd., who had just returned from an Antarctic expedition, such temperatures were nothing compared to the extreme cold of the South Pole. Sheng set off on November 15 of this year, traveling with polar travel experts—Polar Tour—with...