Shanghai, Dec. 30, 2014 /PRNewswire/ -- With less than two months to go before the 2015 Spring Festival holiday, data from "China's Best Island Travel Booking Platform" Bubble Sea Travel Network (http://www.paopaohai.com) shows that this year, not only is enthusiasm for island vacations undiminished, but travelers' sights and steps have expanded from Southeast Asian islands to those in the Indian Ocean off Africa. Seychelles may become the "new favorite" for island getaways in 2015.
Hot Bookings for Seychelles Travel Products During the 2015 Spring Festival
Riding this trend, the "Lowest Price Online – Celebrate Spring Festival in Seychelles" package launched by Bubble Sea quickly became a hit. "Departing on the third day of the Lunar New Year, this trip covers both Seychelles and Dubai, with round-trip flights on Emirates Airlines, stays at the European-style boutique resort Constance Ephelia Resort and the ultra-luxurious eight-star Atlantis Hotel — all for just over twenty thousand yuan. Can you blame it for being so popular?" explained a product manager at Bubble Sea Travel Network. During the Spring Festival golden week, prices for popular travel routes such as Thailand, Maldives, and Saipan generally rose by more than 50%, whereas Seychelles, located in the Indian Ocean off Africa and ranked second on the list of the world’s best island destinations, has maintained stable prices while offering a luxurious experience and guaranteed quality, making it the best value choice for family holidays or romantic honeymoons during the Spring Festival.
In fact, since 2014, Seychelles has been engaging in differentiated competition with other popular islands through its unique island scenery and premium high-end vacation experiences. In November 2014, during a new media marketing campaign jointly organized by Bubble Sea Travel Network and the Seychelles Tourism Board, micro-topics themed "#Travel to Another World with Your Other Half#" and "#Travel to Seychelles with Your Other Half#" attracted over two million fans to participate in discussions. These related topics even consistently ranked among the top ten most popular travel-related topics on Sina Weibo. Clearly, Seychelles is gaining increasing recognition among Chinese travelers.
Official data also fully reflects this: According to statistics from the Seychelles Tourism Board, the number of Chinese tourists visiting Seychelles in 2012 was 4,485, a year-on-year increase of 111%. In 2013, nearly ten thousand Chinese tourists traveled to Seychelles. In 2014, this figure is expected to climb to approximately 13,000.
Stanley, Vice President of Marketing at Bubble Sea Travel Network, said: "The number of Chinese tourists traveling to Seychelles has been growing rapidly, and the possibility of Seychelles becoming a 'new favorite' in 2015 is even more noteworthy." From assisting Seychelles in initiating new media promotions and market development, to offering strategic advice, and finally launching the highly sought-after, high-quality, and cost-effective exclusive "Celebrate Spring Festival in Seychelles" package, Bubble Sea Travel Network accomplished it in less than three months. Stanley had just returned from attending the Seychelles Tourism Market Development Seminar in China, hosted by the Seychelles Tourism Board, where he shared with the Seychelles Tourism Board, local tourism businesses, and local hotels insights into what Chinese tourists expect, need, and desire in their ideal island destinations. He also proposed targeted suggestions such as "enhancing destination highlights and characteristics in detail" and "better serving Chinese tourists."
The Seychelles truly deserves high expectations in the 2015 island travel market.