In the hustle and bustle of urban life these days, people are surrounded by a vast array of mass-produced industrial goods, with many products reduced to mere functional, fast-consumption items. But compared to specifications and functionality, Urban Prefer pays more attention to the feelings and conversations between the product and its user. For example, for the hurried travelers in the city, many “positive impressions” take time to develop through getting to know each other; just as some cultures need to be savored slowly to be understood, some emotions need to be appreciated at a slower pace, and some thoughtful gestures can only be seen with careful consideration. The aesthetics of life begin with valuing every little bit of the world around us. That’s why every design from Urban Prefer originates from fleeting moments in daily life, refined through the observations and experiences of designers, and ultimately transformed into simple, understated yet highly functional and considerate items that enrich those special moments in your everyday life.
Urban Prefer believes that “positive impressions” take time to develop through getting to know each other, and comfortable, well-designed stationery is the beginning of valuing life aesthetics. (Image provided by Urban Prefer)
A newly designed needle slot ensures worry-free needle insertion without the risk of staples getting stuck in the spring—stylish in form while ensuring operational safety. (Image provided by Urban Prefer)
Choose the most beautiful posture—elegantly staple every document with the Posture Stapler
Macaron-inspired fashion clash of colors, using hues from early spring and midsummer floral seasons, presenting personal taste through vibrant and stylish color combinations that redefine your office joy. The new spring/summer collection draws inspiration from the soft pinks of hydrangeas, balloon flowers, and roses, paired with elements of sunlight, green leaves, and dew from nature, bringing you the most colorful summer vibes. With an elegant new fashion sense, it boasts the graceful silhouette of high heels—making it the center of attention the moment it steps onto your desk. Its streamlined shape is easy to handle, featuring a sleek, ergonomic exterior that’s comfortable whether held upright or laid flat.
Effortlessly save 60% of your energy: Equipped with a patented structure that reduces effort by 60%, it neatly staples up to 20 pages in one go—the most charming efficiency requires zero effort. Automated and elegant needle replacement: Just press a button, and the front needle compartment pops out automatically, allowing for effortless and graceful needle reloading, like putting on your favorite high heels—full of confidence and ready to start anew. Uses standard 10-gauge needles, filling two rows at once for a total of up to 100 staples—double the capacity, lasting beauty, and doubled efficiency.
The PIN Stapler thoughtfully considers hand grip size—easy to hold, time-saving, and eco-friendly. (Image provided by Urban Prefer)
Experience the lightness of a needle-free life—feel the resilient texture between paper layers with the PIN Stapler
Save on supplies and time—no staples needed, eliminating consumable costs and refill time, saving time and being environmentally friendly. Suitable for binding 6–8 sheets of 64 lb paper, ideal for everyday document organization and binding of low-page-count files. Patented all-in-one blade head uses metal injection molding for a unified design, reducing the number of parts and assembly steps, adhering to a minimalist and eco-conscious design philosophy. Transparent and smart design features a semi-transparent cover, making hole-punching and binding positions clearly visible; the knob-style flip-top design allows for easy debris removal, preventing paper jams and ensuring smooth operation.
Safe recycling without leaving traces—no metal pins prevent finger scratches, ensuring safety, and also eliminating the need to remove pins during recycling, protecting both shredders and hands. Perfectly contoured to fit the palm, it features an ergonomic curved surface design that takes hand grip size into account. Even small hands can easily hold and use it with ease.
Feed your very own little cow on the desktop farm with a pencil, sharing sunshine and enjoying a fresh experience. (Image provided by Urban Prefer)
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