Text by / MOOK Scenic Editor Team
The well-known online group-buying dessert brand Yani sparked a nationwide craze in Taiwan after launching its "Fresh Cream Roll" in 2013. In addition to the originally launched original flavor Fresh Cream Roll, the brand has continued to refine its offerings and introduce many new flavors, including extra-dark chocolate, matcha fern cake, and sakura double swirl, among other bestsellers. Over the past four years, it has released more than 30 flavors.
The well-known online group-buying dessert brand Yani sparked a nationwide craze in Taiwan after launching its "Fresh Cream Roll" in 2013. In addition to the originally launched original flavor Fresh Cream Roll, the brand has continued to refine its offerings and introduce many new flavors, including extra-dark chocolate, matcha fern cake, and sakura double swirl, among other bestsellers. Over the past four years, it has released more than 30 flavors.
Yani Fresh Cream Roll “Six Delicious Equations.” (Image provided by Yani)
Yani stated: “Among the many Fresh Cream Roll flavors, the most consistently popular is the simplest and most genuine ‘Original Flavor Fresh Cream Roll,’ which accounts for over 50% of all Fresh Cream Roll sales. As the original flavor Fresh Cream Roll celebrates its fourth year, it adheres to the Six Delicious Equations—insisting on using fresh dairy cream sourced from Hokkaido, paired with Japanese cake-specific flour to create a ‘breathable’ choux pastry cake. Made fresh daily, it combines the perfect ratio with the skilled hand-rolling technique of the chefs to deliver an unforgettable, premium, and velvety texture.”
The velvety-textured original flavor Fresh Cream Roll. (Image provided by Yani)
With the arrival of the hot summer, Yani has launched a series of golden-themed new products centered around “mango.” The “Yani Fresh Cream Roll – Fresh Mango” (priced at NT$485) selects whole, tender, and juicy “Zai Huang” Irwin mangoes, rolled into a refreshing fresh dairy cream to create a light and delicious treat. The new “Mango Fresh Cream Ice Cream” perfectly blends the sweet and refreshing flavor of mango with Hokkaido fresh dairy cream, delivering the fragrant aroma of mango with a delicate cream texture. Among tart-style items, the top recommendation is the “Fresh Mango Ding Ding” (priced at NT$560), a bright and golden mango tart that fully retains the rich aroma of mango, complemented by mango custard and soft cake, offering a delightful surprise with every bite.
Yani launches a range of golden-themed new products centered around mango. The “Fresh Mango Fresh Cream Roll” selects whole “Zai Huang” Irwin mangoes, rolled into refreshing fresh dairy cream to create a light and delicious treat. (Image provided by Yani)
In Japan, June 6th is “Cake Roll Day,” not only because the side view of a sliced cake roll resembles the number 6, but also because the Japanese pronunciation of 6 is similar to the word for “roll” (cake). Therefore, Yani has designated the 6th of every month as “Yani Fresh Cream Roll Day.” Through this special occasion, Yani hopes to encourage people in Taiwan to share Yani Fresh Cream Rolls with their beloved family and close friends. Through simple yet delicious treats, it aims to bring profound happiness. June 6th is also the annual birthday of the “Yani Fresh Cream Roll.” Yani has specially created a unique “Sharing Outfit,” along with a cheerful and lively “Yani Theme Song,” to choreograph a “Sharing Dance.” It invites fans who love Yani to become “Seeds of Sharing,” hoping that starting with every consumer who loves Yani, the joy and happy shared moments when enjoying delicious desserts can be spread and extended to more family and friends.
To celebrate the 4th anniversary of the Fresh Cream Roll, Yani has specially created a unique “Sharing Outfit,” along with a cheerful and lively Yani theme song, to choreograph a “Sharing Dance.” (Image provided by Yani)
The reason behind the enduring popularity of the Yani Fresh Cream Roll is its adherence to the “Six Delicious Equations,” which include “like drinking a glass of fresh Hokkaido milk,” “a breathable choux pastry cake,” “the perfect ratio,” “carefully selected ingredients for delicious and safe eating,” “fresh handmade with skilled hand-rolling,” and “innovative flavors.” Moreover, there have been no reductions or adjustments to the recipe or ingredients in the four years since its launch. Yani has only slightly adjusted the baking temperature of the cake body, aiming to ensure that the Fresh Cream Roll maintains good freshness and a plump crust even after baking and refrigeration. Through its long-standing commitment to the “Six Delicious Equations,” Yani has created the No. 1 best-selling delicious Fresh Cream Roll, hoping to bring the wonderful taste and profound memories of sharing happiness with family and friends.
To celebrate the 4th anniversary of the Yani Fresh Cream Roll, from now until June 30th, present your Enjoy Card and make a single top-up of NT$3,000 and make a purchase to receive one original flavor Fresh Cream Roll (one per card, exchange valid until July 31st, excluding Tainan store). Purchasing the “Yani Fresh Cream Roll – Fresh Mango” with the Enjoy Card also enjoys a special price of 2 rolls for NT$888.
To celebrate the 4th anniversary of the Yani Fresh Cream Roll, from now until June 30th, present your Enjoy Card and make a single top-up of NT$3,000 and make a purchase to receive one original flavor Fresh Cream Roll (one per card, exchange valid until July 31st, excluding Tainan store). Purchasing the “Yani Fresh Cream Roll – Fresh Mango” with the Enjoy Card also enjoys a special price of 2 rolls for NT$888.
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