The cold winter has finally ended, and the vibrant spring season is arriving. Shanghai residents will be treated to a delightful surprise from the Chongming Island Tourism Bureau at the start of spring. The “Run, Chongming!” event will officially kick off on March 16, with over 1,000 treasure chests scattered all across Shanghai — everyone is welcome to participate.
Search for treasure chests and personally experience the thrill of a “running man” adventure!
Fans of the show “Running Man” will surely remember the exciting “treasure chest” segments, where contestants go to great lengths — even resorting to all sorts of clever tactics — just to find the chests. Once a chest is spotted, they dash toward it at full speed, creating such intense, nail-biting moments that even viewers can’t help but get caught up in the excitement.
Although the treasure chests in the show are just props, the celebrity participants still go crazy for them — perhaps because treasures hold an almost instinctive allure for humans. If those chests were actually filled with real gifts, the temptation would undoubtedly be even harder to resist.
As spring arrives in 2015, the Chongming County Tourism Bureau has launched the “Run, Chongming!” event, hiding over 1,000 treasure chests throughout Shanghai for everyone to hunt. All fans who follow the official WeChat account 【Chongming Tourism】 are eligible to join. The person who finds the most treasure chests will undoubtedly be the champion of both stamina and wits.
Chongming — The Land of the East Sea and a Natural Oxygen Bar
To many, Chongming is merely known as the “third largest island in China” from their school textbooks. However, after years of development, it has blossomed into a renowned eco-tourism and leisure destination. Currently, Chongming Island features three major tourism hubs: the eastern Dongtan–Chenjia Town area, the central Dongping National Forest Park area, and the western Xisha–Mingzhu Lake area, offering a wide variety of activities such as “outdoor barbecues,” “forest grass sliding,” “rock climbing,” and “fishing.”
After enduring the harsh winter, spring in Chongming bursts with vitality. The island is lush with forests and crystal-clear lakes, while the air is fresh, moist, fragrant with grass, and lightly cool — living up to its title as a “natural oxygen bar.” Strolling through the island, you’ll constantly hear birds chirping joyfully, lifting your spirits and making it the perfect getaway for springtime outings.
Chongming Island is also famed as a land of fish and rice, abundant in produce and culinary delights. The Chongming hairy crab, a type of Chinese mitten crab, is as renowned as the Shengfang crab from Baiyangdian and the clear-water crab from Yangcheng Lake. But the Chongming hairy crab has its own distinctive charm — it’s small with a thin shell, tender and aromatic meat. Female crabs boast rich roe, while males are loaded with fat, making them truly a delicacy. The Chongming white goat is another local specialty, nurtured by the island’s unique environment. These medium-to-small-sized, sturdy goats have been officially named “Yangtze River Delta White Goats” by the state. Their meat is nutritious, delicious, and not only a treat for the palate but also a health supplement known to provide warmth, boost immunity, and promote longevity.
This “Run, Chongming!” event offers generous rewards, including tickets to various leisure attractions around Chongming — more than enough for winners to explore the island’s scenic highlights. For more details about the event, follow the official WeChat account 【Chongming Tourism】. This spring, when everything is coming to life, why not challenge yourself and embark on a thrilling treasure hunt?
【Event Period】March 16 to April 16
【How to Participate】
1. Follow the official WeChat account 【Chongming Tourism】
2. Click on the bottom menu 【Interactive Rewards】 → 【Run, Chongming】 to enter the event page
3. Tap the “Dig for Treasure Chests” button
4. If there’s a treasure chest nearby, you’ll receive corresponding points (there are three point levels — the closer you are to the chest, the higher the points you earn, and points can be accumulated!)
5. If no treasure chest is found nearby, you can choose one route from the “Treasure Hunt Route Map” provided by the system to continue your search (the map can only be viewed once and will expire after you leave the page)
6. Head to the location shown on the “Treasure Hunt Route Map,” refresh your coordinates, and open the treasure chest
7. Users who earn points can redeem prizes on the event homepage
8. Treasure locations are spread all over Shanghai, with only one treasure chest per location, and each can be opened only once.
【Event Prizes】
2,000 points = 1 ticket to Dongping National Forest Park (50 available)
1,000 points = 1 ticket to Dongtan Wetland Park (150 available)
800 points = 1 ticket to Mingzhu Lake Park (300 available)
Note: Points earned by digging for treasure chests on each WeChat account can be accumulated. The more chests you dig, the more points you collect to redeem higher-value prizes!