Shenzhen, March 17, 2015 /PRNewswire/ -- In an era of increasingly open internet, “platforms” have emerged across various industries, becoming key to deepening industry chains and building industry ecosystems. Temax International, a giant in business travel, acquired 8000yi.com, a leading domestic air ticket trading platform, in July last year — a strategic move in its air ticket platform development to secure a commanding industry position. Recently, Temax International revealed that its newly developed international air ticket booking system has been first integrated with the Bayi Wing platform, providing agents and clients with faster, more comprehensive one-stop international air ticket procurement services.
The demand for outbound tourism in China is growing rapidly, making the outbound tourism market a key battleground for both traditional travel agencies and online distributors. However, due to the complexity of data integration and the high cost of GDS (Global Distribution System) pricing models, the online booking of international air tickets — a core component of outbound travel products — has not developed at the same pace as market demand. Most international air ticket bookings are still made offline through traditional travel agents. Therefore, Temax International has made significant breakthroughs in the online technology of international air tickets, using a B2B platform that serves air ticket agents as its entry point.
The technology core of the international air ticket booking system now integrated into Bayi Wing is independently developed by Temax International with full intellectual property rights. Its most notable feature is that it starts from the underlying fare structure. With a foundation built on vast basic data from the International Air Transport Association (IATA) and in combination with ATPCO’s global international fare rules, it diversely connects to major air distribution systems (GDS) in China and around the world. It can standardize the processing of hundreds of thousands of complex international air ticket policy data — a capability that is rare in China. Agents on the Bayi Wing platform will benefit from faster query speeds and access to a more comprehensive, competitive range of international air ticket products. Whether it's offering assistance with multi-leg and multi-route international air ticket quotations during the pre-sales stage, importing PNRs during the sales process to help agents obtain better prices and reduce procurement costs, or aiding in post-sales sales analysis, the increased online presence of international air ticket services greatly improves agents' operational efficiency and reduces the training costs for international business staff.
Bayi Wing fully reflects Temax International’s vision for an air ticket platform, serving all kinds of suppliers, agents, and group end customers. It aims to build the best third-party peer-to-peer bidding transaction service network in the country, enabling agents across regions to maximize profits through the platform’s automated selection of optimal cross-region policies. Bayi Wing ranks among the top three in its niche industry sector. After officially joining the Temax International family, it has gained stronger support in areas such as IT technology and nationwide product resources, accelerating its growth. Currently, its daily air ticket transaction volume has reached 50,000–60,000 tickets. The most important reason Temax International chose the Bayi Wing platform as the breakthrough point for expanding international air ticket services is its base of over 80,000 agent clients, which is expected to generate a volume effect through this large client base and drive growth in profit points for international air tickets.
Through platform-based operations, group-level strategy, and systematic management, Temax International has targeted international air tickets as a breakthrough in its air ticket business. Following market logic, it started from the B2B market to build a more complete resource network and pricing system, laying a solid foundation for capturing the international air ticket market. Temax International’s four main business segments are the air ticket platform, the travel platform, corporate travel management, and internet finance. The air ticket platform is its flagship business with deep roots. Temax International will continue to leverage computer IT technology to improve overall industry operational efficiency and service quality, leading the industry’s transformation from traditional models to the internet era.