By MOOK Scenic Spots Family compiled report
Fresh Best and Hello Kitty collaborate again, launching straw card inserts to attract customers. (Photo / MCherie)
The straw card inserts come in four styles, sparking a fan collection craze. (Photo / Cherie)
In addition to the four collectible straw card inserts, a pink-hued beverage is also being launched, with the pink color derived from red bean enzyme, allowing fans to truly experience the charm of the Hello Kitty fandom.
After the hand-shaken beverage brand partnered with Hello Kitty, the introduction of the pink-hued drink created another buzz. (Photo / Fresh Best)
The Hello Kitty collaboration with Fresh Best continues until February 15, 2018, with ongoing launches of various Hello Kitty-branded merchandise to attract fans for collection. (Photo / Cherie)
Besides cups featuring Hello Kitty, the straw packaging, plastic carry bags (available in single and three-cup sizes), store cards, and more are collectible items for consumers. The store decor also includes large and small standing signs, and even the staff uniforms, aprons, hats, and beverage label stickers feature Hello Kitty, all very eye-catching.