From October 31 – November 1, 2015, the "WarriorsParty" Second Explorers Members' Camping Festival and the Hangzhou Xianghu Music Carnival were held in succession at the Zhejiang Xianghu Tourism Resort.A feast for the brave unfolded splendidly at Golden Sand Water Play in the picturesque Xianghu Park. This camping festival is the second one following the first edition in Qingdao,and was successfully organized byExplorers as itssecondlarge-scalemembers' campingevent, attracting nearly a thousand participants and receiving widespread acclaim from local outdoor clubs.
(This camping festival attracted nearly a thousand participants. In addition to camping, there were also a variety of distinctive activities such as off-road mountain timed runs, music carnivals, and rock climbing competitions, allowing participants to fully enjoy the festivities.)
(This is a camp created by Explorers for both veteran members and new friends — a space belonging to the brave.)
Themed around”"WarriorsParty",this event is a camp created by Explorers for both veteran members and new friends — a space belonging to the brave. Explorers calls on members who carry the mark of bravery to return to the League of the Brave, which pursues a lifestyle of freedom and health.This is a camp created by Explorers for both veteran members and new friends — a space belonging to the brave. Explorers calls on members who carry the mark of bravery to return to the League of the Brave, which pursues a lifestyle of freedom and health.Thiscamping festival was completely free of charge. Members only needed to bring their own gear and camping supplies to participate.
During the two-day event, outdoor camping enthusiasts enjoyed a unique outdoor party feast through a variety of exciting activities includingoff-road timed runs, music carnivals, rock climbing competitions, jump rope contests, photography contests, and Halloween pumpkin carving.
The biggest highlight of this event was the interactive activities integrated with popular mobile apps, allowing participants to share the festive atmosphere on their social media feeds. While taking part in on-site activities, members could share their experiences in real-time via the "WarriorsParty" page, bringing the excitement of the event to their friends and sharing their joy, achievements, and accomplishments. The photography contest also selected ten most interactive participants based on the liveliest on-site sharing.
(Images in the compressed package have been numbered)
Image 1: The most lively atmosphere on-site was at the brave jump rope competition, where over 200 participants competed eagerly. The winning member managed 200 jumps in one minute.
Figure 2: City HI Run - Xianghu LakeTimedClimbCross-country runningAlso became a highlight of the event, as hundreds of running enthusiasts cheered and dashed, fully enjoying the thrill of exertion—laughter, jumps, and group photos were everywhere.
Figure 3:At the event, members could also scan a QR code to join the Explorer WeChat Business as top partners, andshare their favorite products with others while earning a little extra income too.
Figure 4:Also part of the Explorer big family, Easy Travel International Travel Agency—the advocate of heartfelt travel—attracted many members with its booth on site. Through explanations by Easy Travel staff, everyone quickly became fans of “heartfelt travel.”
Figure5:At 7 pm, the exciting evening party began. The well-known band from Jiangsu and Zhejiang, the “Stubborn Stone” band, delivered an amazing musical performance that rocked the atmosphere.
Figure6:Ms. Feng Minxia, Director of the Customization Department at Easy Travel International Travel Agency, shared with members the brand’s current premium customized travel routes—such as the polar beauty of Antarctica, the aurora beauty of Iceland, the ecological beauty of Kenya—and captivated everyone present.
Figure 7: Upholding its original mission to promote outdoor sports, Explorer also did not forget to advocate for outdoor environmental protection. As with every event, this time volunteers restored the site to its original state, following the Leave No Trace principles. With nearly a thousand people camping and celebrating here, the only thing left behind was a sandy beach full of footprints.
(Photos of member celebrations)
Thus, the second “Warriors · Party” Explorer Member Camping Festival and Hangzhou Xianghu Music Carnival came to a successful conclusion. This eventwas hosted by Explorer Holding Group Co., Ltd., organized by Geek Explore Tour (Beijing) Outdoor Sports Co., Ltd. and its Hangzhou subsidiary, and received strong venue support fromXianghu Lake Tourism Resort in Zhejiang.
Through this camping festival and leveraging today’s mobile interactive media, Explorer helped more people see the excitement of outdoor living.As a leading domestic outdoor sports brand, Explorer promotes a positive and healthy lifestyle, advances national fitness and the continuous progress of China’s sports industry, pursues technological innovation, and provides safe and comfortable outdoor gear for the brave and ambitious.
Tips1: Beijing Explorer Outdoor Products Co., Ltd.
Established in 1999, the company is committed to “pursuing technological innovation and providing safe and comfortable outdoor gear for the brave and ambitious,” with products covering all areas of outdoor life. With the upgrade of the Explorer Ecosystem strategy, centered around user needs, the company has now expanded its business into three major segments: outdoor, travel, and sports. In June 2015, the company officially renamed itself “Explorer Holding Group Co., Ltd.”
Tips2: Geek Explore Tour (Beijing) Outdoor Sports Co., Ltd.
Established in 2015, it is the most professional large-scale event and competition organization company, as well as a professional execution company for major events and competitions. Geek Explore Tour offers a wide range of services and has nationwide subsidiaries, striving to build a comprehensive outdoor travel club and travel service platform. It has organized the Explorer-supported Winter Olympics series of events as well as the 2015 Explorer Camping Festival series. In 2016, it will launch its own professional points-based outdoor competition based on its resources.
Tips3: Zhejiang Xianghu Lake Tourism Resort
Located in Xiaoshan District, Hangzhou CityWest of the City, facing West Lake across the Qiantang River to the south, it is known as the “sister lake” of West Lake. In October 2015, Xianghu Lake was selected as one of the first national-level tourist resorts,Itis themed around historical culture, natural ecology, and leisure vacation, with a planned area of 35 square kilometers. The first and second phases of the Xianghu Lake protection and development project were completed in 2006 and 2011 respectively, and currently, 18 square kilometers are open to the public, including a lake area of 3.2 square kilometers,formingten major scenic areas including the Lake Area, Chengshan, Yue Tower, Cross-Lake Bridge, Tiger Cave, Lakeside Hills, Central Xianghu, and Shiyanshan, as well as fifty scenic spots such as Nostalgia at Chengshan, History by the Cross-Lake Bridge, Memories of Yang and Sages,Cloud Shadows on the Lake, Ancient Charm along the Towpath, Tea Tasting at Yue Tower, Playing by Golden Sands, Seeking Water Shield in Qingpu, and Gathering Greenery on Cloud Isle.It has been honored as one of China’s Top 100TouristAttractions,,and has received accolades such as China’s Best Leisure Tourism Destination and China’s Best Holiday Resort,and is rated as a National AAAA-level tourist attraction.