By MOOK Scenic Spots Editorial Team, compiled and reported
To celebrate 20 years of operations in Taiwan and to usher in a new chapter, Starbucks held the “Starbucks Taiwan 20th Anniversary: Happy Coffee Island Special Exhibition” from March 17 to April 12 at Huashan 1914 Creative Park. Together, we looked back on how, over the past 20 years, every day and in every store, passionate Starbucks partners have connected through coffee, sharing warm and wonderful moments. Through this special exhibition, we celebrated Starbucks’ 20th anniversary and looked forward to the second and third decades ahead, continuing to explore exceptional coffee experiences.
To celebrate 20 years of operations in Taiwan and to usher in a new chapter, Starbucks held the “Starbucks Taiwan 20th Anniversary: Happy Coffee Island Special Exhibition” from March 17 to April 12 at Huashan 1914 Creative Park. Together, we looked back on how, over the past 20 years, every day and in every store, passionate Starbucks partners have connected through coffee, sharing warm and wonderful moments. Through this special exhibition, we celebrated Starbucks’ 20th anniversary and looked forward to the second and third decades ahead, continuing to explore exceptional coffee experiences.
The entrance of the Starbucks 20th Anniversary exhibition recreates the scene of the first Starbucks store at Seattle’s Pike Place Market. (Photo / Starbucks, the same applies below)
To celebrate its 20th anniversary, Starbucks Taiwan has adopted the theme “Exploring Starbucks Taiwan: Happy Coffee Island” and launched a series of commemorative products, including over 40 items such as mugs, tumblers, and bottles. The design concept draws inspiration from many touching stories associated with Starbucks.
The 20th Anniversary product series.
Over these 20 years, they have been with you and me, blending iconic elements with classic color schemes, or showcasing the nurturing essence of mountains, rivers, and the earth. Having traversed countless coffee landscapes, the designs feature coffee blossoms paired with Taiwanese flowers, creating a vibrant celebration of coffee and human culture. They reflect how Starbucks has gently crafted cups of happiness with a uniquely Taiwanese flavor over the past two decades, while also conveying gratitude for the 20th anniversary.
The 20th Anniversary product series.
The 20th Anniversary tote bags.
From Italian espresso to innovative coffee beverages that incorporate local flavors; from physical gift cards to digital Starbucks Rewards, expanding the vast business opportunities of the “Fourth Place”; and featuring unique stores such as the “Tamsui Cloud Gate Store” and the “Huilan Store,” Starbucks has provided customers with distinctive coffee experiences.
The 20th Anniversary commemorative gift card.
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