Exhibition | ISPO BEIJING 2019 China Sports Fashion Trend Forum

In 2016, PUMA, after years of dormancy, made a strong comeback with the Fenty collaboration with Rihanna, achieving continuously rising performance. As stated in Puma’s financial report, both appearances created "significant word-of-mouth discussions and media exposure" on social media. It also marked the beginning of the prevalence of sporty styles in the fashion world.

In 2018, Li-Ning made two appearances at Paris and New York Fashion Weeks respectively; Anta’s semi-annual report showed over RMB 10 billion in performance, and recently there have been reports of Tencent investing in an acquisition consortium to accelerate Anta’s takeover of Amer Sports, the parent company of Arc'teryx. China’s sports fashion has clearly evolved from a “revival of national trends” to a star highly sought after in the capital market. Highly design-driven sports fashion elements will also create plenty of opportunities for the brand’s later marketing, especially for trend-driven bestsellers.

Image: Insight Report on Sneaker Consumption Trends Among Trendy Consumers in 2018

There is no doubt that this trend will erupt and spread even more in 2019. Whether it’s sporty styles in outfits or individual items incorporating sporty elements, major brands will continue to interpret it.

ISPO Beijing will officially celebrate its 15th anniversary from January 16 to 19, 2019, at the China International Exhibition Center (New Venue) in Beijing, with the concurrent event—China Sports Fashion Trend Forumalso gathering professionals from various fields related to sports trends, making a grand debut on the first day of the exhibition, January 16.

Want to grasp more comprehensive sports trend information? Want to hear more professional insights on the sports market? Want to learn about more interesting sports technologies? Want to know what the most popular combinations are right now? Of course—come to ISPO to see more.

China Sports Fashion Trend Forum

Time: Wednesday, January 16, 2019, 10:00-15:00

Venue: E1 Hall, Meeting Area 1

China Sports Fashion Trend Forumhas always been a highlight not to be missed at the ISPO exhibition. ISPO has long collaborated with internationally renowned trend agencies, professional brands, and fashion platforms, inviting industry professionals as guest speakers for the forum. Starting from sports, it brings the latest industry trend information,aiming to drive sports design, fabrics, and channel connectivity through industry brainstorming, jointly promoting cross-industry development in the sports industry.

Forum Agenda (Tentative)

9:55-10:00

Welcome Remarks

Welcome Speech

10:00-10:45

ISPO Functional Textile Trend & Color Card – 20/21 Autumn/Winter Release & 21 Spring/Summer Trend Preview

Ms. Louisa Smith

International Textile Trend Consultant

Exclusive release of ISPO Textrends trends and color cards ― Fall/Winter 20/21 & Spring/Summer 2021 preview.

Ms. Louisa Smith, International Textile Consultant

10:45-11:25

European Sportswear and Outdoor Market – Trends and Opportunities for Core Sport Enthusiasts

Mr. Simon Whitmarsh-Knight

Director of European Market, Hyosung Group

The European Activewear and Outdoor Market  Key Players, Trends and Opportunities

Mr.Simon Whitmarsh-Knight

EMEA Marketing Director of Hyosung Corporation

11:25-12:00

International Woolmark 2019/2020 Autumn/Winter Wool Sport Fabric Trend Release

The Woolmark Company 2019/2020 Fall/Winter wool sports fabric trends release

12:00-13:00    

Lunch Break

Lunch break

13:00-13:20

When Technology Meets Fashion – iwarm Precision Temperature Control Management System

Ms. Zhou Juan

General Manager of Suzhou WEIYI Textile Technology Co., Ltd.

When technology meets fashion――iwarm temperature control management system

Ms. Zhou Juan, General Manager of WI-INNOVATION CO., LTD

13:20-14:05

2020 Spring/Summer Global Sportswear & Color Trends

Ms. Jiang Hongren

Trend Researcher at PROMOSTYL

China Textile Information Center

Mega trends of Sport and Color for 2020 spring and summer season

Ms. Maggie Jiang, Trend expert of PROMOSTYL

14:05-14:50

Panel Discussion: Designing Multi-scenario Sportswear Products with Social Attributes

Panel discussion: sports product design with social attributes and multi - scene lifestyle

14:50-15:00

Group Photo & Closing Ceremony

Closing and taking photos

*The final schedule is subject to on-site announcements

Selected Guests

Ms. Louisa Simth

Renowned International Textile Trend Consultant from the UK

Judge of the ISPO TEXTRENDS Functional Textiles Trend Award

• Internationally acclaimed textile trend consultant with over 20 years of global experience in the fashion and textile industry;
• Collaborates with multiple companies to provide three-year forecasting consultations across all segments of the textile supply chain, from fibers to finished garments

Ms. Jiang Hongren

Trend Expert at PROMOSTYL

• Primarily responsible for the analysis and research of fashion trend intelligence, as well as providing fashion case consulting services for PROMOSTYL in China.
• Committed to integrating international fashion trends with the current market conditions of China’s apparel industry, creating high-level yet practical trend insights tailored for Chinese clients. Has provided customized consulting services for renowned brands such as Grace Chen Group and ASICS (China).

Mr. Simon Whitmarsh-Knight

European Market Director of Hyosung Group

• Over 20 years of international market sales experience in sportswear and textiles
• Possesses comprehensive expertise on premium brands, retailers, core European athlete communities, and the outdoor market
  

Ms. Zhou Juan

General Manager of Suzhou WEIYI Textile Technology Co., Ltd.

Founder of WEIYI Technology

• Since 2011, has been building a boundary-free collaborative alliance integrating technology, production, design, and platforms to address various challenges in the textile and apparel industry

Partners:

Xiaoxing Group, Suzhou Weiyi Textile Technology Co., Ltd., PROMOSTYL, The Woolmark Company, and others