Starting today, there's one more place to meet Frontier Ski

        On November 3, 2018, the Frontier Ski Boutique at Wanlong Ski Resort, operated by Frontier Sports, officially opened. With a cozy, personalized yet outdoorsy ambiance, the store offers a full range of products from top professional outdoor skiing brands such as HALTI, HEAD, LEKI, ALPINA, LEVEL, and KJUS. Frontier Sports is committed to providing skiing enthusiasts with professional products and thoughtful service.

        According to Zhou Xiaoping, General Manager of the European Ski Division at Frontier Sports, the brand’s ski resort flagship stores have already been established at Wanlong, Genting, Songhua Lake, and Wanda Mall ski resorts, with Ta’er and Fulong set to open soon. This brings a more direct and extensive one-stop shopping experience to skiers, continually offering higher-quality and more fashionable skiing gear.

Amid the positive momentum following Beijing and Zhangjiakou’s successful bid to host the 2022 Winter Olympics, winter sports have seen rapid development. In the future, Frontier Ski will continue to dedicate itself to serving winter sports enthusiasts, promote the growth of the winter sports industry, and contribute to social progress — all in support of the national vision of getting 300 million people on the snow.