Since the 1970s, ROSSIGNOL has accelerated its expansion by acquiring DYNASTAR, nationalizing private enterprises, going public, establishing overseas production bases... Gradually, ROSSIGNOL became one of the world’s top ski equipment manufacturers. It now offers a full line of skiing products, including skis, boots, bindings, and poles, covering various winter sports products. Its alpine skis rank first in global sales, and it also holds half of the overall European market.
ROSSIGNOL also understands that to maintain its vitality, it must continuously launch new products that meet consumer needs. For example, it has specifically developed ski equipment tailored for female consumers. It has also introduced a series of snowboard products to adapt to new trends and meet the demands of younger customers. Some say the ultimate goal of this century-old brand, ROSSIGNOL, might be to put wheels on the Earth and let everyone around the world enjoy the thrill of gliding.
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