"Maximize your safety, minimize your impact on the environment."
In 2012, the top Swedish brand KLATTERMUSEN (also known as Climbing Mouse) officially entered the Chinese market, signing an exclusive distribution agreement with Beijing Walkme Trade Co., Ltd. The partnership commenced on January 1, 2012.
KLATTERMUSEN has long been renowned for its outstanding design, safety, comfort, and eco-consciousness. Its gear is known for its powerful functionality, durability, and premium quality, earning it the title of Nordic powerhouse. Over the past five years, KLATTERMUSEN has won 18 major industry awards.
In 2012, the top Swedish brand KLATTERMUSEN (also known as Climbing Mouse) officially entered the Chinese market, signing an exclusive distribution agreement with Beijing Walkme Trade Co., Ltd. The partnership commenced on January 1, 2012.
KLATTERMUSEN has long been renowned for its outstanding design, safety, comfort, and eco-consciousness. Its gear is known for its powerful functionality, durability, and premium quality, earning it the title of Nordic powerhouse. Over the past five years, KLATTERMUSEN has won 18 major industry awards.
"Don’t buy this jacket unless you really need it." This straightforward statement in the company’s product brochure reflects its distinctive design philosophy and business approach, clearly showcasing its unique style.
Striving for a design and functional appeal akin to "Apple," the company’s founder and chief designer, Perter Askulv, shares Steve Jobs-like dedication and creative vision. His guiding principle is: "We don’t aim to be flashy—that’s not our goal. But on the other hand, our design philosophy is: if it looks like everyone else’s, then let someone else make it."
Striving for a design and functional appeal akin to "Apple," the company’s founder and chief designer, Perter Askulv, shares Steve Jobs-like dedication and creative vision. His guiding principle is: "We don’t aim to be flashy—that’s not our goal. But on the other hand, our design philosophy is: if it looks like everyone else’s, then let someone else make it."
KLATTERMUSEN is committed not only to the functionality of its gear but also to its enduring responsibility and conscience toward the Earth—the home we depend on. The company allocates 1% of its annual sales revenue to environmental projects and adheres to the Blue Sign standard throughout its production processes. It was also the first outdoor brand to use "recycled nylon" (made from discarded fishing nets) in its backpacks.
Guided by the principle of "entering emerging markets cautiously to uphold the brand’s legacy," KLATTERMUSEN participated in the Nordic Brands Exhibition organized by ISPO BEIJING in 2011. After extensive outreach and careful selection, the company ultimately chose Beijing Walkme Trade Co., Ltd. as its Chinese market partner. The decision-making process also echoes the philosophy conveyed in its product brochure: "Please don’t distribute this brand unless you truly trust it." The collaboration between the two companies, which began as early as 2007, convinced KLATTERMUSEN that its Chinese partner deeply understood its products and values.
"Fans of the Mouse, come to the party!"
Guided by the principle of "entering emerging markets cautiously to uphold the brand’s legacy," KLATTERMUSEN participated in the Nordic Brands Exhibition organized by ISPO BEIJING in 2011. After extensive outreach and careful selection, the company ultimately chose Beijing Walkme Trade Co., Ltd. as its Chinese market partner. The decision-making process also echoes the philosophy conveyed in its product brochure: "Please don’t distribute this brand unless you truly trust it." The collaboration between the two companies, which began as early as 2007, convinced KLATTERMUSEN that its Chinese partner deeply understood its products and values.
"Fans of the Mouse, come to the party!"
The KLATTERMUSEN 2012 Spring/Summer Ready Stock & Fall/Winter Pre-Order Party will be held in Beijing on February 25–26. For details, contact Beijing Walkme Trade Co., Ltd. at 010-82850995.
See the full product range in person—welcome to experience it firsthand！
See the full product range in person—welcome to experience it firsthand！