Following the successful events in Guangzhou and Shenzhen in December 2011 and the stunning appearance at the ISPO Beijing Exhibition, the 10-City Touring Ceremony of *The Great Ascent – KAILAS China’s First Ascent of the Unclimbed Peak Yangmolong*, driven and organized by KAILAS, will officially commence in Shenyang, the northernmost metropolis in China, on February 19, 2012.
Shenzhen Stop: Liu Yong and Zeng Shan Share Their Yangmolong Climbing Experience
About KAILAS China’s Unclimbed Peak Program –
The KAILAS China “Unclimbed Peak Program” is a series of activities initiated by the outdoor brand KAILAS aimed at exploring and climbing peaks that have never been climbed or summited before. During the climbs, mountaineers use photos and videos to document real-time information about the geographical location, mountain features, climate changes, human culture, and the status of flora and fauna, achieving a comprehensive scientific understanding of the peaks. After each climb, data from the activities are compiled, with the ultimate goal of establishing a comprehensive peak database to provide extensive peak and climbing information for climbing enthusiasts, as well as more data support for mountain environmental protection.
The “Unclimbed Peak Program” is an exploratory initiative. Through this program, KAILAS hopes to help humanity learn more about the unknown aspects of our world and to inspire a desire for exploration among the Chinese people.
As a professional outdoor brand, KAILAS deeply understands that exploring nature, challenging personal limits, and striving to reach the summit are the ultimate expressions of humanity’s spirit of innovation, perseverance, and upward pursuit. Therefore, with a strong sense of social responsibility, KAILAS takes on the mission of promoting the development of grassroots mountaineering and exploration sports.
For more latest news, please follow KAILAS’ official website: www.kailas.com.cn and KAILAS’ official Sina Weibo: http://weibo.com/kailas
The KAILAS China “Unclimbed Peak Program” is a series of activities initiated by the outdoor brand KAILAS aimed at exploring and climbing peaks that have never been climbed or summited before. During the climbs, mountaineers use photos and videos to document real-time information about the geographical location, mountain features, climate changes, human culture, and the status of flora and fauna, achieving a comprehensive scientific understanding of the peaks. After each climb, data from the activities are compiled, with the ultimate goal of establishing a comprehensive peak database to provide extensive peak and climbing information for climbing enthusiasts, as well as more data support for mountain environmental protection.
The “Unclimbed Peak Program” is an exploratory initiative. Through this program, KAILAS hopes to help humanity learn more about the unknown aspects of our world and to inspire a desire for exploration among the Chinese people.
As a professional outdoor brand, KAILAS deeply understands that exploring nature, challenging personal limits, and striving to reach the summit are the ultimate expressions of humanity’s spirit of innovation, perseverance, and upward pursuit. Therefore, with a strong sense of social responsibility, KAILAS takes on the mission of promoting the development of grassroots mountaineering and exploration sports.
For more latest news, please follow KAILAS’ official website: www.kailas.com.cn and KAILAS’ official Sina Weibo: http://weibo.com/kailas