In June 2012, Duoduo Inn, the travel accommodation booking platform under Youduoduo Travel Network, launched with an independent domain (www.yododo.cn) and made its official debut with a brand-new look. This marks the separation of Duoduo Inn's business from the original Youduoduo Travel Network, allowing it to operate and develop independently. Duoduo Inn is one of the earlier third-party booking platforms in China that focuses on providing travel accommodations for enthusiasts. Upholding the mission of offering travelers a warm home away from home, it promotes the culture of travel inns and aims to create a homely experience for those on the road. After nearly three years of accumulation, it now covers thousands of uniquely distinctive budget hotels such as youth hostels, guesthouses, family-run lodgings, and vacation apartments across all major scenic spots and large and medium-sized cities in China. By establishing standardized platform operating criteria, it has created an O2O travel accommodation booking model where merchants manage, operate, and sell directly. While advocating for honest online business practices, it also helps small and medium-sized travel accommodation businesses easily achieve e-commerce. Merchants can use the platform tools provided by Duoduo Inn to introduce various promotional offers tailored to customer needs according to peak and off-peak travel seasons, thereby significantly enhancing the competitiveness of their guesthouses.
After several years of exploration, Duoduo Inn has pioneered several industry-first services in the online travel accommodation booking sector, including the “Guest Check-in Guarantee,” the hotel “Availability Index” booking metric, and the “Inn Direct Sales” merchant service standards. These measures effectively enhance traveler satisfaction and provide millions of people with safe and reliable booking assurances every year. It has now become a highly influential large-scale online booking service platform in China’s travel accommodation industry.
The separation of Duoduo Inn from Youduoduo Travel Network has drawn significant attention from industry insiders. This also signifies that Youduoduo has clearly distinguished between its community and e-commerce operations, which will follow their respective market dynamics in the future. It signals to the market that Duoduo Inn will be a key player in the competition within the travel accommodation booking business, and an intense battle has already begun. According to officials from Youduoduo Travel Network, the redesign of Duoduo Inn represents a comprehensive optimization and innovation aimed at improving user experience and enhancing the competitiveness of Duoduo Inn. At the same time, Youduoduo will also strengthen its management and operations to further solidify its leading position in the industry.
Over the past six years since its establishment, Youduoduo Travel Network has attracted millions of travel enthusiast members through its rich and detailed travel information and comprehensive, timely travel guides. It has built a solid foundation among independent travelers, and the anniversary celebrations over the years have featured a wide variety of activities spontaneously organized by members across the country. Entering 2012, Youduoduo Travel Network has further clarified its role as a UGC media platform, leveraging the strengths of community sharing to bring more joy of independent travel to the public.