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Blizzard brand

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — The Austrian snowboard brand Blizzard has a history of 65 years. Its R&D center is still located in Mittersill, in southern Austria, where the brand originated. Each year, the professional R&D team stationed here and the state-of-the-art automated production line bring the most cutting-edge technology...

    The Austrian snowboard brand Blizzard has a history of 65 years. Its R&D center is still located in Mittersill, in southern Austria, where the brand originated. Each year, the professional R&D team stationed here and the state-of-the-art automated production line deliver the latest technology and around 300,000 snowboards and bindings to skiers around the world. In 2006, Tecnica Group, one of the world’s largest sporting goods manufacturers, acquired Blizzard and integrated it with its equally renowned Tecnica ski boots under a unified business operation.
    The Technology Appeal of Blizzard
    The people at Blizzard believe that only intelligent sports products can ensure that competitive athletes perform at their best and only intelligent products allow recreational skiers to fully enjoy the most wonderful thrills of gliding.
    IQ SYSTEM / Intelligent System
    Blizzard's intelligent system is unprecedented in snowboard manufacturing history — an integrated connection design that perfectly merges the snowboard and the binding. Snowboards equipped with the intelligent system achieve optimal power transmission, the fastest force feedback, and offer higher control and stability.

 

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