On July 17, 2013, the KOLON SPORT 2013 AW media preview themed “2023” kicked off in Beijing’s 798 Art District, a hub of fashion and avant-garde art, marking a new chapter in the brand’s history.
Each season, KOLON SPORT emphasizes detail refinement and the reinterpretation of functional fabrics. For AW 2013, it also embraced POP ART with vibrant, bright colors. The collection featured rarely used outdoor hues—bright yellow, orange, and purple—in a color-blocked design, perfectly capturing the essence of New York POP ART through clean, sharp silhouettes.
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