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The "Seeking the Pioneers Around Us" Ultimate Beauty Journey Kicks Off

Published: 2026-11-08 👁 101 views
Last updated 2026-11-08 — As the "Seeking the Pioneers Around Us" campaign deepens, this year’s mentor team—comprising polar exploration mentor Wang Jing, ecological exploration mentor Chen Liangzhong, spiritual exploration mentor Yu Yuntian, cultural exploration mentor Li Shuankuo, and rock & roll exploration mentor Wang Feng—will venture into the five ultimate realms: the Ultimate Harsh, the Ultimate Spiritual, the Ultimate Beautiful, the Ultimate Sacred, and the Ultimate Joyful...
—The search continues in Shangri-La
    As the "Seeking the Pioneers Around Us" campaign deepens, this year’s mentor team—comprising polar exploration mentor Wang Jing, ecological exploration mentor Chen Liangzhong, spiritual exploration mentor Yu Yuntian, cultural exploration mentor Li Shuankuo, and rock & roll exploration mentor Wang Feng—will venture into the five ultimate realms: the Ultimate Harsh, the Ultimate Spiritual, the Ultimate Beautiful, the Ultimate Sacred, and the Ultimate Joyful, in search of those who have "bravely lived." Recently, under the leadership of polar exploration mentor Wang Jing and ecological exploration mentor Chen Liangzhong, the journey to the Ultimate Harsh realm—Mount Everest—and the Ultimate Spiritual realm—Baima Snow Mountain—has been successfully completed. On August 5, the third leg of the journey, the Ultimate Beautiful team, led by mentor Yu Yuntian and two volunteers, set off respectively from Beijing and Qingdao, converging at Diqing Shangri-La Airport at 5 PM local time, marking the beginning of their quest.
 

The Ultimate Beautiful Journey Pioneers Team

 

    The Ultimate Beautiful Journey is led by Mr. Yu Yuntian, a council member of the China Photographers Association, an internationally renowned landscape photographer, and the creator of "Nine Songs." Yu Yuntian will guide two selected volunteers, Chen Zhiliang and Chen Jing, to the Ultimate Beautiful realm—Shangri-La. Over ten days, amidst the vast landscapes, they will use their lenses to capture the beauty of nature and engage in a spiritual dialogue with the Creator, fulfilling the mission of finding those who have "bravely lived." It is reported that the "Seeking the Pioneers Around Us" campaign, hosted by the Pioneers, has been held for its third consecutive year since 2011, with the core mission of seeking ordinary individuals who have bravely lived out their ideals. The campaign encourages people to awaken their courage and take action toward the dream realms in their hearts.
    This year’s event differs significantly from the previous two in terms of competition format, participant selection, and scale. By uploading a photo showcasing bravery and sharing a personal message on the Pioneers official website, or by attending the open selection events in person, participants have the chance to advance to the next round. Ultimately, two out of sixteen finalists will win the precious opportunity to embark on the journey. This year, in addition to emphasizing physical fitness and outdoor experience, greater importance is placed on selecting pioneers with courageous hearts. Their past experiences and unwavering spirit in pursuing dreams are hoped to inspire more people to forge their own life paths.
    The fourth leg, the Ultimate Sacred realm of Kawagarbo, will be led by Mr. Li Shuankuo, a scientific pioneer, cultural observer, and editor-in-chief of Chinese National Geography magazine, who has ventured into the North and South Poles four times. By signing up now, you may have the chance to join Mentor Li Shuankuo in visiting the world’s most beautiful snow-capped mountains and exploring indigenous villages to discover cultures on the verge of being lost.

 

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