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The Camel Walker Plan has ignited an outdoor craze, with thousands inquiring about participation.

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — From August 15 to 18, 2013, the four-day 2013 7th China (Beijing) International RV & Camping Exhibition and the 4th China RV & Camping Conference will grandly open at the Beijing RV Expo Center. With the high reputation of the Beijing International RV & Camping Exhibition across the country and even in Asia, as well as the successful hosting of previous editions...
    Since launching the "Camel Walker Plan" in July, CAMEL has received strong support and response from the industry and professional outdoor enthusiasts. This large-scale, professional outdoor experience event, tailored specifically for outdoor lovers, offers free outdoor gear worth 4 million RMB throughout the year. It is reported that in addition to on-site registration at the outdoor exhibition, its official Sina Weibo “@Camel"Camel Official Weibo",“@camel"Camel Outdoor" also announced online registration channels. Since registration began on July 24, Camel has preliminarily reviewed over 200 applications. According to Camel, about 30 people have passed the review so far, but the list has not been announced yet, and over a thousand people have inquired about the activity.
    According to statistics from Camel, this "Camel Walker Plan" has attracted many professional outdoor enthusiasts. Outdoor influencers such as Ivan Leo, Xitang Dashao, Dapeng Backpacking Around the World, Little Donkey Jiajia Team, Stray Cat 9, Walking 40 Countries, Fan Luwei, and Vihike have all submitted application forms.
    Judging from the received applications, the outdoor experience of applicants mainly includes mountain climbing, hiking, trail running, cross-country exploration, and more, covering a wide range of outdoor activities. At the same time, applicants have also outlined their future outdoor plans, such as exploring the primitive rainforest mountains in southernmost Hainan, traversing the uninhabited Qiangtang Plateau in Tibet, and even planning to climb Mount Muztagh Ata, known as the "Father of Ice Mountains."
    Camel will provide its flagship product combinations: star-rated waterproof jackets, hiking shoe series, quick-dry series, down products, tents, and other professional gear — a complete set of outdoor equipment for all seasons, covering most of Camel’s product categories, helping adventurers tackle various outdoor challenges in different environments. However, Camel also has requirements for the use of the equipment, such as requiring Camel Walkers to submit product usage feedback and participate in outdoor gear evaluations provided by Camel.
    As for one of the more controversial application criteria — having at least 2,000 Weibo followers — Camel has also relaxed the requirement, stating that it is not absolute. For outstanding outdoor activities submitted by influencers, Camel will offer promotional support to help expand their influence and attract more attention to outdoor sports.
 
 

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