On the morning of February 20, 2014, CORA will hold its 2014 media meetup at the ISPO event. At this media meetup, CORA President Zeng Weigang, Senior Advisor Bill Woolen, and Gregory Marketing Director Dion will discuss CORA’s 2014 business plan, channel strategy, and the global development, operations, and promotion plans for its brands including Patagonia, Gregory, and Keen, further enhancing brand recognition in the Chinese market.
Established in 2006, CORA has consistently provided high-quality outdoor products to Chinese consumers through its unique insights into the outdoor industry and a highly professional team. The company represents top outdoor sports brands such as Patagonia, Gregory, and KEEN, with offices in Beijing, Shanghai, and Nanjing, and over 40 high-quality dealer partners nationwide, operating more than 100 retail stores across the country.
Gregory Marketing Director Dion