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Austrian outdoor brand NORTHLAND makes its debut at ISPO

Published: 2026-09-24 👁 100 views
Last updated 2026-09-24 — From February 19 to 22, the renowned Austrian outdoor brand NORTHLAND will showcase at ISPO BEIJING (the 10th Asia Outdoor Trade Show & Fashion Exhibition). Over the course of the four-day event, this professional outdoor brand with over 40 years of history will engage attendees through brand storytelling, product displays, technology experiences, and more...
    


Debuting at ISPO — Display Meets Experience
    It is reported that at this edition of ISPO, the NORTHLAND exhibition area (Booth No.: 1.220) spans 1,703 square meters, divided into several zones showcasing different major functions, including outdoor fashion, outdoor technology, outdoor lifestyle, and urban exploration themes. In addition, the “Material World” and “Outdoor Technology” themed displays also highlight the essence of the brand’s material innovations. NORTHLAND has also partnered with well-known fabric brands such as Gore-Tex and Polartec to launch a technology experience zone, offering an intuitive and vivid way to feel the comfort provided by NORTHLAND gear.
    Meanwhile, as an outstanding representative of Austrian lifestyle, and by invitation from the Austrian Embassy in China, NORTHLAND also participated in the Austrian National Pavilion exhibition (Booth No.: ALC13-05). Welcome to visit us there!


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