“Youfang” in Xijiang — Encounter Pure Love
The highlight of the event will take place in the evening, with a large turnout. Participants can stay up all night as love songs and flying songs echo back and forth. You can personally present the love tokens you’ve made to someone special, creating waves of emotion at the event site. Through carefully designed activities and uniquely ethnic customs, urban singles can immerse themselves in the charm of traditional Chinese culture, experiencing the emotion and passion of Platonic love.
Renowned domestic scholars in intangible cultural heritage protection believe that the “Fate in Xijiang” — “Youfang” Journey to Encounter Pure Love event is not only a continuation of traditional Chinese culture, but also an organic integration of Chinese traditional culture with Miao ethnic customs. It introduces new elements on the basis of tradition, adding more fashionable appeal to the “Youfang” festival. It sets a fine example and provides valuable reference for protecting and inheriting ethnic culture, and for creating more ethnic cultural brands. This event is bound to become one of China’s most renowned ethnic cultural brands.