On September 25, the high-end Canadian outdoor brand Highland Camper held a grand ceremony at Beijing’s Xun Club to launch the Western Canada Tour and the 2014 Autumn/Winter New Product Release. Highland Camper’s Marketing Director Thomas, Head Designer David, Asia Market Director Carl He, Financial Street Shopping Center General Manager Ye Peineng, Sympatex Asia Sales Director Tony, and Grit.com and “Outdoor Exploration” General Manager Gao Yong attended and launched the Western Canada Tour. Over two hundred guests from the fashion, outdoor, and media industries witnessed this momentous occasion. The event also featured a dynamic international runway show.
