The annual Double Eleven shopping season is when consumers stock up on great deals. In recent years, to provide shoppers with a better experience, e-commerce giants have begun crafting innovative "promotion cultures," ensuring not only worry-free but also joyful shopping. This year's Double Eleven, Toread — the domestic outdoor brand that has consistently topped major promotions — will not only offer attractive discounts as usual, but will also bring in its ambassador Wang Feng to serve as celebrity store manager. He will personally handle customer service and package deliveries. Shoppers can get up close and personal with the star at any time, and "shake it together" with Toread this red November.

(Scan the QR code above with your mobile Taobao app or visit http://toread.tmall.com/ to go to Toread’s official Tmall flagship store and enjoy more discounts while having fun "shaking it together"!)