How fortunate we are to have personally experienced this decade of change and perseverance;
How passionate we are to have helped shape the industry’s history over these ten years!
2006: the Asia Outdoor Trade Show was born in Nanjing, China; 2007: Sanfo Outdoor began large-scale expansion, successively entering Beijing and Shanghai; 2008: the Olympic flame reached the world’s summit—Mount Everest; 2009: Toread went public on the ChiNext board, Kailas launched its Untamed Peaks program and climbing gear went on sale; 2010: Toread achieved ultra-high growth of 70%; 2011: Kailas announced the acquisition of VAUDE China operations; 2012: the China Outdoor Industry Report was released; 2013: Toread made a strategic investment in ASIA TRAVEL; 2014: the China Outdoor Brand Alliance (COA) was established; 2015: the 10th anniversary of the Asia Outdoor Show—we are creating history as we speak...

Your milestone events that you believe deserve to be remembered are surely also in the annals of this decade.
Which moments from the outdoor industry’s past ten years have you been part of?
Which outdoor brands have been with you all along?
Which stories or people have deeply influenced you?
Please share your recommended stories and your old photos with Asia Outdoor by#OutdoorDecadeMilestones#and send them to“Asia Outdoor Show”WeChat subscription account. We will selectively explore some of the stories in more depth, and if accepted, your submitted“milestones”will be shared and reminisced with everyone at the 10th anniversary celebration of the Asia Outdoor Show.
On July 23rd, at the Nanjing International Expo Center, Asia Outdoor hopes to take advantage of the 10th anniversary celebration, a major event for the industry, to invite old friends of the outdoor community to gather in Nanjing. Everyone can get together in small groups, sip cold beer, reminisce about the good old days, and look forward to the next passionate decade together.