As the world’s most influential tech event, this year’sCESConsumer Electronics Show still attracted participants from150numerous countries3000and many leading brands. As a seasoned contender in theGPSfield and a rising leader in smart wearable devices, the U.S.-based brandGarminalso made its timely arrival, showcasing its latest products and cutting-edge technologies. Today, let’s take you inside theCESevent to catch a glimpse of theGarminluxurious exhibition booth.
This year’sGarminexhibition design features a two-story duplex structure—simple yet stylish, with a strong sense of dimensionality. The massive “GARMIN”Logo” stands out clearly in the vast exhibition hall, making it easy to locate. Upon closer inspection, the booth covers a large area and employs an open, flowing layout, well-equipped to accommodate the steady stream of visitors.
The first floor is divided into sections by product category, allowing attendees to easily find products of interest for viewing and hands-on experience. The display counters featureGarminvarious series ofGPSproducts, such as the highly anticipatedVaria Visionhead-mounted display. The widely recognizedfenix3series also debuted three new models this year: a titanium alloy version, an optical heart rate version, and a nylon strap version. These new arrivals are sure to ignite an even fiercer outdoor trend in the2016year.
Around the exhibition space, multiple screens continuously play promotional videos forGarminand related products. Notably, Garmin’s slogan “Garmin” is also prominently displayed in the booth. Translated as “Challenge Yesterday’s You,” it carries a powerful motivational message, inspiring every sports enthusiast to keep pushing their limits, breaking barriers, and conquering themselves.Slogan“Beat yesterday”is also prominently displayed in the exhibition hall, translated into Chinese as “Challenge Yesterday’s You,” which carries a strong inspirational spirit, motivating every sports enthusiast to constantly challenge themselves, break through their limits, and overcome themselves.
GarminThe second floor of the booth is designed for media reception. Being on the upper level and featuring soundproofing, it provides a space where media professionals from around the world can conduct interviews and coverage upon approval. Our frontline team will bring you more updates onGarminatCESsoon—stay tuned！