"From youth unversed in worldly ways, my nature has always loved hills and streams." "Hidden" is one of the core concepts of Taoist philosophy, as well as a form of life pursuit and aspiration for the Chinese people. The immense pressures of work and life in today’s society have further fueled people’s desire to connect with nature and escape the hustle and bustle of the city, giving rise to the "Qiu Shan 'Hidden'" brand of campsites.
"Qiu Shan 'Hidden'" is a chain campsite brand under Shanghai Wowo RV Campsite Management Co., Ltd., representing the consumer demand for freedom and seclusion in the wilderness, as well as a new vacation philosophy of "a quality holiday, connecting with nature." "Qiu Shan 'Hidden'" carefully selects the most beautiful natural landscapes, paired with distinctive accommodation units and a variety of campsite activities, offering an authentic camping culture experience.
Established in 2015, Shanghai Wowo RV Campsite Management Co., Ltd. is affiliated with Shanghai Jinju Financial Leasing Company, with the goal of introducing the decades-old RV tourism and vacation culture popular in Europe and America to China. Wowo Campsite integrates campsite operation and management, RV manufacturing and rental, educational management training, and other services, serving the entire campsite industry chain comprehensively and promoting the development of the camping industry and the spread of camping culture from the source.
Wowo Campsite has fully drawn on the construction experience of outstanding overseas campsites, combined with China’s actual conditions, and relying on the superior natural conditions of various scenic areas across the country, has successively established and put into operation high-quality RV campsites in China Snow Town, Hulunbuir Grassland, Tengger Desert, Xi’an Bailuyuan, and Shaanxi Taibai Mountain. Throughout this process, Wowo Campsite has consistently adhered to a quality-oriented and eco-friendly business approach, committed to making its "Hidden" series of branded campsites industry benchmarks and becoming a leader in China’s "mindful tourism era." It is foreseeable that the successful launch of the "Qiu Shan 'Hidden'" brand will mark the official entry of Wowo Campsite’s branding and scaling development strategy into a brand-new stage.。
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