On September 10, the first-ever high-altitude skydiving live show featuring beautiful female streamers, "JUMP!Female Anchors," officially debuted on YY Live’s Outdoor Channel. Four beautiful anchors—Xiaoxiao, Ziqing, Taotao, and Ice Cream—completed the world’s first high-altitude HD live broadcast under the guidance of a mysterious pilot. At an altitude of 3,200 meters where even mobile signals struggle to reach, the four anchors experienced aerial stunts and high-altitude skydiving, all broadcast live in full HD from multiple camera angles.
Even more excitingly, this high-altitude live broadcast adopted a fresh interactive challenge mode—"You Decide How She Does It." Whether it was the order of appearance or the level of difficulty, it was all determined by the audience watching on screen. YY Live continues to push boundaries in content and operations, using cutting-edge live streaming "black technology" to create a brand-new experience for live + outdoor programming.
China’s First-Ever Stunt Flight Experience Reality Show Goes Live in a Stunning Debut
Although 2016 was dubbed the year of live streaming, the number of domestic live streaming platforms has continued to grow rapidly. Among the many platforms, YY Live remains the one with the highest user loyalty. The latest official data released by YY shows that its monthly active users have reached as high as 144 million, with an average monthly online duration of 43 hours per user. This not only proves YY Live’s strong appeal to users but also highlights the significant success of its premium content operations. From collaborating with JD.com to create the live + e-commerce show "Break Out, Girls!" to the live + adventure series "Kirin King Takes You Exploring and Flying," which featured climbs up Mount Everest and descents into caves. YY Live has achieved remarkable results in original programming. Moreover, YY has also shined brightly in major events.
Yin Tianliang, General Manager of YY’s Content Integration Marketing Center, stated that YY’s content direction this year is to build a top-tier content ecosystem primarily based on high-quality PGC and BGC content horizontally, and to establish a vertically integrated ecosystem of live + X vertically. "JUMP!Female Anchors" is precisely such a live + travel + e-commerce program, and YY Live hopes the show will further boost the development of tourism in western China.
The behind-the-scenes team of "JUMP!Female Anchors" comes from within YY, combining the professionalism of traditional media with the innovation of the live streaming platform. Yin Tianliang specifically mentioned that the staff of the Content Integration Marketing Center not only possess rich experience in television production but also deeply understand the needs of YY Live’s users. By combining TV-level variety show planning and production capabilities with the latest live streaming technology, they bring unlimited possibilities to users. He believes they will continue to produce more high-quality live programs, bringing more surprises to YY Live’s fans.
YY Live’s guild management system offers anchors more possibilities
YY Live has thousands of managed guilds, many of which have completed multiple rounds of financing and are preparing to apply for IPO listings. Ningxia Lezhong Guild, which collaborated with YY Live to produce "JUMP!Female Anchors," is one of them. The relationship between guilds and live streaming platforms is symbiotic. Three out of the four female anchors in "JUMP!Female Anchors" are artists under Lezhong Guild. Collaborating with the platform also provides growth opportunities for the anchors. Yin Tianliang said, "There are millions of anchors on the YY platform. We hope to use such live variety reality shows to support more mid-tier anchors in their growth and cultivate more stars like Tianyou and Xue Xiong!"
This edition of "JUMP!Female Anchors" also showcases another side of the anchors in outdoor sports. Unlike most live shows, the female anchors in "JUMP!Female Anchors" are confident, brave, and unafraid to take on challenges. Their personalities and looks are equally captivating, and the show has attracted a large number of new fans after airing. Many users expressed great anticipation for the next three episodes, hoping to witness the anchors’ progress and grow together with them.
Experience "Breathing and Sharing Fate" with the Anchors Up Close
"JUMP!Female Anchors" combines the challenges of outdoor sports with the fun that extreme sports lack—real-time interaction. When the fate of the anchors is decided by users, this interactive fun and the uncertainty of their fate heighten the thrill and excitement of extreme sports. As many as 15 camera angles switch seamlessly in the clouds, making the two-hour live broadcast thrilling from start to finish.
Although the anchors were well-prepared for the challenges, we still saw their genuine reactions of sheer terror, weakness, and dizziness when diving from 300 meters in the air. Anchor Taotao even experienced three consecutive aerial loops and was still dizzy when she exited the aircraft. After the flight challenge came the most anticipated skydiving segment. The four anchors followed a foreign instructor to an altitude of 3,200 meters. Having never tried skydiving before, the female anchors showed signs of nervousness and anxiety, with some even shedding tears while overcoming their fear—but in the end, they all conquered themselves and successfully completed their first high-altitude skydive.
YY Live’s Habitually Leading Live Streaming Black Technology
Following the no-network live broadcast from Mount Everest and the uninterrupted live streaming at speeds of 300 km/h on F1 tracks, YY once again pushed the limits by taking live streaming technology to an altitude of 3,200 meters. In an environment where even airplane signals are unavailable, YY Live successfully transmitted the signal and delivered a live broadcast that was HD and completely smooth—something that was previously unheard of. YY’s in-house R&D team’s top-tier live streaming technology is backed by cutting-edge global black tech to ensure a seamless live stream, and it also enables 15 simultaneous camera angles, 360-degree dynamic switching, and broadcast-quality production effects, setting a new benchmark for the live streaming industry.
Thanks to YY Live’s most powerful black technology, users can witness the thrill of skydiving, the excitement of stunt performances, and the emotional journey of the anchors in real time.
The unprecedented stunt flight experience reality show, the strongest lineup of beautiful female anchors, the most challenging interactive segments, and the most advanced live streaming black technology have all contributed to the immense attention and critical acclaim received by the first episode of "JUMP!Female Anchors." The next three episodes will be broadcast live on September 13, 16, and 25—stay tuned!