On June 16, 2018, the summer-bathed city of Anda welcomed the 2nd ChinaAnda Grassland Adventure Tour 2018, along with the China Black Soil Grassland Lakeside Self-Drive Rally and the 1st Northern China Drivers’ Starry Sky Camping Festival.Nearly a thousand drivers from 925 Car Friends Public Welfare Alliance and Longjiang Car Friends Media Alliance, with hundreds of vehicles and 50 brand car clubs, gathered at Anda North Business Valley to set off together. The event also attracted participants from the Northeast Net live broadcast team and over 20 mainstream media outlets and independent content creators.
Speeches were delivered by Zhang Shuchun, Vice Mayor of Anda City Government; Wu Xiumin, Vice Chairman of Heilongjiang Conference, Exhibition & Tourism Federation; and Li Yuefeng, Deputy Editor-in-Chief of Northeast Net.
Vehicle gathering for the Grassland Adventure
Guo Yichun, General Manager of Heilongjiang Shengji Warehouse Logistics Co., Ltd.
Hu Yanqing, Renowned host of Harbin Traffic Radio, Founder and President of 925 Car Friends Public Welfare Alliance
Liu Baozhu, Vice Mayor of Anda City Government, announces the start of the drive
Fleet ready to depart
Gathering ceremony site
The Grassland Adventure Tour, which takes travelers away from the hustle and bustle to immerse in nature, drew nearly a thousand car enthusiasts from 925 Car Friends Public Welfare Alliance, as well as from Daqing and Inner Mongolia, who reunited once again at the beautiful Ancient Daguhu National Wetland Park in Anda, Heilongjiang. Participants enjoyed grassland crossings and self-drive experiences; organized their own starry sky camping, bonfire parties, and singing competitions; and even raced across the vast grasslands in formation, experiencing the unique charm of the Grassland Lakeside Rally. Far from the noise and immersed in nature, the 2nd Grassland Adventure Tour offered participants a full taste of Anda’s grassland wetland ecological beauty and rich Manchu-Mongolian traditional culture.
Wang Jihong, Party Secretary of Anda Qingkenpao Township, delivered a welcome speech, while Han Lixiang, Director of Anda Development Zone Management Committee, announced the official launch of the event.
Li Yifan, Chairman of Heilongjiang Zhongdao Trading Co., Ltd. and President of 925 Car Friends Public Welfare Alliance - Heilongjiang Audi VIP Car Club
Some of the vehicles parked at the Ancient Daguhu National Wetland Park in Anda
A corner of the campsite
Pitching tents and enjoying a joyful camping experience
Launch of the 1st Northern China Drivers’ Starry Sky Camping Festival
Currently, Heilongjiang’s high level of attention to the tourism market and local tourism development has been elevated to the level of provincial and municipal government work reports. As a region of China’s geographical extremes, Heilongjiang boasts abundant tourism resources. Whether it's the development of the province’s self-drive tourism market, the design of “Belt and Road” cross-border self-driving tours along the China-Russia border, or the unique appeal of Ice Snow Heilongjiang and polar adventure, all contribute to significant market potential in Heilongjiang’s automotive-related tourism and service aftermarket.
The picturesque water-and-sky harmony at Ancient Daguhu National Wetland Park in Anda
Boating in the park
Cruising on the lake
Since 2016, the Heilongjiang Car Friends Media Alliance, 925 Car Friends Public Welfare Alliance, and their sole market operation strategic partner, Heilongjiang Shanggu Commercial Operation Management Co., Ltd., have planned and organized multiple in-depth interactive and experiential car enthusiast activities centered around the “Black Soil Grassland Adventure Tour,” based on national mainstream auto media and Heilongjiang’s car enthusiast communities, with Anda North Business Valley as the base. Today, Anda hosts self-drive events themed “Adventure Tour” in winter-spring, summer, and autumn seasons, with the first edition of the Grassland Adventure Tour being recognized by the Provincial Tourism Commission as a “Premium Tourism Route.” Centered around Anda and branded by adventure, the city’s all-season, all-region thematic car culture journey — driven by focus, efficiency, and energy — aligns with economic development trends and benefits from unique geographical and abundant natural resources. Anda is on track to become a rising star in the tourism industry across the province and even nationally.
Vehicle gathering for the Grassland Adventure