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A fusion of Shenzhen’s two city icons: DJI teams up with QQ Super Members for a cross-industry journey

Published: 2026-11-08 👁 102 views
Last updated 2026-11-08 — How can you call yourself trendy this summer without knowing these?

With the advancement of technology, more and more high-tech gadgets are no longer as out of reach as they once were, but are gradually becoming part of our daily lives. The scene of drones dancing to music in the sky during the 2016 Spring Festival Gala left a deep impression on audiences across the country. DJI drones have also become a beautiful calling card for Shenzhen, a young and vibrant city. This time, DJI has joined forces with another city icon of Shenzhen — Tencent QQ — to explore new forms of cross-industry collaboration. Together, they have officially launched the DJI “Mavic Air” X QQ Super Members limited-edition gift box, exclusively available in limited quantities on E-Mai Upin.

In Shenzhen, this emerging tech hub, DJI and Tencent QQ — both leaders in the tech industry — have carefully planned a brand collaboration. This partnership is not only a powerful union of two globally renowned brands, but also starts with the product itself, aiming to deliver an innovative experience to users. Let’s take a look at the surprises that arise when a tech bestseller meets QQ Super Members.

The product born from this cross-industry collaboration is the DJI X QQ limited-edition Mavic Air. It carries on the exquisite craftsmanship and advanced technology of the Mavic series — foldable, compact, and highly portable. Moreover, its performance remains as powerful as ever. With 32MP spherical panoramas, a 4K three-axis gimbal camera, three-directional environmental sensing, and intelligent shooting modes like Smart Capture, even beginner drone pilots can easily shoot visually stunning masterpieces. Additionally, in terms of design, DJI has custom-made special body stickers for QQ Super Members, featuring a brand-new red-and-black color scheme that adds a unique touch. There’s also a QQ Super Members plush toy dressed in a steampunk outfit with pilot goggles, wearing an 18th-anniversary badge, flying a drone as it ushers in a new chapter for QQ members.


DJI has embarked on a journey of exploring cross-industry collaborations and remains open to future brand partnerships, hoping to work with more premium brands to deliver better product experiences and more application possibilities for users across different fields.

To allow more QQ users to experience the thrill of aerial perspectives, DJI organized a New Pilots Experience Day exclusive to QQ Super Members. At the first event held in Shenzhen, QQ Super Members, guided by professional pilots, tried out the customized drones and captured their own favorite aerial photos.

Missed the Shenzhen stop? No worries — the next one is in Guangzhou! On July 28th, at Building 12, No. 163 Dongguanzhuang Road, Tianhe District, Guangzhou, at Mix PlayGround, the DJI New Pilots Experience Day QQ Special invites you to join for free and offers a chance to win amazing gifts from DJI. What are you waiting for? Head to DJI’s official Weibo @DJI-Innovations and search for “DJI New Pilots Experience Day QQ Special” to sign up now.

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