The world’s most affordable place to shop for Christmas gifts — Taiwan ranks as the cheapest in the world
Last updated 2026-09-25 — Hotels.com, the global online hotel service provider, has revealed the most budget-friendly destinations for purchasing Christmas gifts worldwide. Taiwan stands out among 29 countries to become the most economical place to shop for Christmas presents. ...
Written/Compiled and reported by Chen Guanxin, MOOK Travel Life Network
Hotels.com, the global online hotel service provider, has announced the world’s most affordable destinations for Christmas gift shopping. Taiwan emerged from 29 countries as the most cost-effective choice for buying holiday gifts. Among the top ten countries, seven are in Asia, indicating that consumer prices in Asian markets are generally more affordable than those in Europe and the United States.
Hotels.com reveals the world’s most affordable places to shop for Christmas gifts. (Image provided by Hotels.com)
Hotels.com selected 13 popular global items to create this year’s Christmas gift wish list, including the iPad Air, an iPad with retina display, ladies' leather gloves, Jean Paul Gaultier’s Le Male fragrance (75ml), Calvin Klein socks, iPhone 5S, Chloe by Chloe fragrance (75ml), a Spider-Man lunchbox, Susan Boyle’s 'Home for Christmas' album, a Barbie Dreamhouse, Season 7 of ‘How I Met Your Mother’, Levi’s 501 jeans (men’s straight-leg), and the complete Harry Potter novel series (volumes 1–7). The average prices of these items at three retail locations in each of the 29 countries were calculated, converted into New Taiwan Dollars, and used as a reference guide for consumers when buying Christmas gifts.
Taiwan topped the survey as the most affordable place in the world to shop for Christmas gifts this year. (Image provided by Vico Chang)
The results show that Taiwan has the lowest average price at NT$43,323.91, making it the most economical destination for Christmas gift shopping globally. Japan and Argentina follow closely behind, with average prices of NT$60,933.91 and NT$61,168.49, respectively. The countries ranking from 4th to 10th are South Korea, Thailand, Switzerland, Hong Kong, Canada, India, and Singapore. Brazil is the most expensive country for Christmas shopping on the list, with an average cost of NT$140,978.65 — a significant NT$54,558.63 higher than the global average of NT$86,420.02.
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