August Hall's first store in southern Taiwan opens. You have to wait for 2 hours to eat the top-notch "croissant"!

▲The “Hall of Fame-level croissant” August Tang southern first branch has opened.(Photo／Sourced fromAugust HallFan page (same below)

Travel Center / Comprehensive Reporting

The iconic croissant "August Hall" officially launched its first southern branch yesterday. The first branch is located at Shin Kong Mitsukoshi Zhongshan Store in Tainan, offering seven types of croissants, four types of shell series, and two types of muffin cakes, with average prices ranging from 29 to 45 New Taiwan dollars.The moment it opened, it drew long queues, with travelers waiting one or two hours just to get their hands on freshly baked, delicious croissants.

August Hall is a brand from Taiwan that collaborates with Japanese technology, specializing in "hall-level croissants." The first store in Taiwan opened this February at Zhongyou Department Store in Taichung. It immediately attracted a long queue upon opening.

▲ The first southern store is located at Taipei New Century Atrium Zhongshan branch, and its opening attracted a large crowd of people lining up.

Featuring freshly baked daily limited quantities, using French natural butter and a multi-layer lamination technique, Baytang creates croissants that are both crispy and fluffy. Among the most popular must-order items is the “Honeycomb Croissant.”

▲% The grilled item at this shop is priced at 9 yuan and is a popular signature item inside the store.

The Tainan store offers the August Croissant series, August Shell series, and Muffin cake series.The August croissant series includes 7 flavors: Honeycomb Croissant, Snowflake Lemon, Obsessed Custard, Grilled Mentaiko, Chocolate Croissant, Pitch Black Sesame, and French Chestnut. The August shell series includes 4 flavors: Classic Garlic, French Pesto, Grilled Mentaiko, and Double Cheese, offering both sweet and savory options. The Muffin cake series has 2 choices: Strawberry Waltz and Chocolate Waltz.

▲The strawberry waltz in the muffin cake series looks quite cute.

To celebrate its expansion into southern Taiwan, the Tainan store is also offering promotional deals. From now until July 31, customers who purchase one box each from any two series will receive a complimentary "Danish pineapple ice cream." Each person is limited to one box per series, with a daily limit of 50 units, while supplies last. Choose any 8 croissants for 199 New Taiwan Dollars, and during Start Week (June 14 to 20), the first 100 customers each day will also receive a limited-edition tea bag.

▲August Hall makes its first debut in southern Taiwan at the Start event.

The official website also announced that the second store in southern Taiwan is expected to open in Zuoying, Kaohsiung, around mid-July. In the future, you won’t have to go to Taichung to enjoy hall-level croissants — you can get them in Kaohsiung too.

▲Tainan store menu, daily limited supply.

August Tang southern first branch

Address: No. 162, Zhongshan Road, West Central District, Tainan City (next to the escalator at B2 of Shin Kong Mitsukoshi Tainan Zhongshan Store)
Price: 29 to 45 NT dollars per piece