Lijiang, March 24, 2015 /PRNewswire/ -- On March 20, 2015, The Indigo Hotel Lijiang Ancient Town was honored at the “Premium Quality Travel & Lifestyle Awards” hosted by Travelzoo, a leading global high-end travel lifestyle platform, in Shanghai. -- The hotel was awarded the title of “Best Designed Boutique Hotel of the Year.”
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The Indigo Hotel Lijiang Ancient Town Wins Best Designed Boutique Hotel of the Year Award
Based on big data analysis from its multimedia marketing platforms throughout 2014, Travelzoo compiled research data from millions of premium consumers and the performance results of nearly two thousand advertisers. Strictly evaluated against five key criteria — value for money, uniqueness, reliability, user popularity, and flexibility — the “Premium Quality Travel & Lifestyle Awards” were authoritatively selected. -- The Premium Quality Travel & Lifestyle Awards were selected based on these rigorous standards.
As part of the InterContinental Hotels Group’s portfolio of upscale boutique hotels, The Indigo Hotel Lijiang Ancient Town champions the unique neighborhood culture along the Ancient Tea Horse Road. Drawing inspiration from the local historical perspective of Lijiang, the hotel skillfully incorporates the cultural essence of the Naxi and Tibetan peoples. With a fresh, natural design philosophy and thoughtful, inspired hospitality, it offers culturally curious guests a one-of-a-kind stay that brings them closer to the distinctive character, cultural atmosphere, and captivating charm of Lijiang Ancient Town.