The "Huizhou Tourism: All the Highlights, All the Excitement" themed press trip has officially launched

On May 14, the "Huizhou Tourism: All the Highlights, All the Excitement" themed press trip, jointly organized by the Huizhou Municipal Tourism Administration and Lvtu Travel Network, was officially launched.

This event adopts an interactive format combining online recruitment via Lvtu Travel Network with offline press trips. By planning the on-site activities of "Huizhou Tourism: All the Highlights, All the Excitement," it introduces eight themed Huizhou tourism routes: "Hui" Explore – Nature Tour, "Hui" Challenge – Outdoor Tour, "Hui" Connect – Intimacy Tour, "Hui" Enjoy – Relaxation Tour, "Hui" Reflect – Culture Tour, "Hui" Meditate – Mindfulness Tour, "Hui" Inherit – Folklore Tour, and "Hui" Taste – Food Tour. Lvtu Travel Network selected 16 seasoned travel influencers through rigorous screening, who will be divided into eight teams to conduct on-site press trips. Later, they will produce high-quality experiential and inspirational content for dissemination. Leveraging the authoritative influence of the Lvtu Travel Network media platform and the multi-platform, multi-channel, and wide-reaching advantages of individual content creators, the initiative aims to shape a new brand image for Huizhou tourism.

It is understood that these 16 seasoned travel influencers, with diverse personalities, professions, and ages, come from cities such as Beijing, Shanghai, Guangzhou, Urumqi, Chongqing, Xi'an, and Harbin. They possess a high level of literary accomplishment, strong writing skills, and photography expertise, and most have produced numerous high-quality works with a certain fan base. Passionate about travel and widely experienced, they offer unique perspectives. During the 6-day, 5-night itinerary, they will visit attractions such as West Lake in Huizhou, Luofu Mountain, Nankun Mountain, Shuangyue Bay, Daya Bay, and Xunliao Bay. They will stay at star-rated hotels and leisure resorts in Huizhou, experiencing an exciting journey that includes strolling around West Lake, visiting the sea, climbing famous mountains, soaking in hot springs, and enjoying local cuisine.

Huizhou is a national historical and cultural city, known since ancient times as the "Famous Prefecture of Lingnan, Gateway to Eastern Guangdong," with over 2,200 years of administrative history and more than 1,400 years of urban history. The area integrates mountains, lakes, rivers, seas, springs, waterfalls, and islands, combining natural and cultural landscapes. It currently has one national 5A-level tourist attraction, 10 4A-level attractions, and 10 3A-level attractions, with the city's forest coverage rate reaching 61.6%. In 2013, Huizhou was named "China's Most Beautiful City" and one of the "Top Ten Healthiest Cities in China." Since 2010, it has been ranked among the "China's Happiest Cities" for seven consecutive years.