The 14th Asia Outdoor Exhibition will be held from June 27–30, 2019, at the Nanjing (Xinzhuang) International Exhibition Center. This edition of the exhibition has undergone a comprehensive strategic upgrade, centering around the theme of “Heritage, Embracing Change, and Integration.” Alongside the exhibition, the “Ziranpai” Outdoor Carnival will be launched and expanded to a national tour, providing exhibitors with diverse channels to engage consumers. Since the start of exhibitor recruitment, it has received strong support from many outstanding domestic and international professional outdoor brands.
Fire-Maple and Black Deer (LuFeng)As loyal exhibitors who have supported the Asia Outdoor Exhibition for twelve years, they have expressed trust and given strong support in response to the exhibition’s new strategy — a B2B2C closed loop for the broader outdoor industry and immersive experiences — and have now confirmed their participation in the14th Asia Outdoor Exhibitionwith an upgraded format —the “Ziranpai” Outdoor Carnival.
Get close to nature and enjoy a delicious lifestyle
— Fire-Maple is creating more products with a new philosophy to enhance the outdoor experience
Spread the camping lifestyle and experience refined camping living
— Black Deer offers well-designed camping equipment to deliver a home-like camping experience
This year, the venue of the Asia Outdoor Exhibition has been specially chosen as the optimal combination of a professional exhibition hall and natural resources — the Nanjing (Xinzhuang) International Exhibition Center — while also leveraging the favorable surrounding natural geography — Xuanwu Lake and the Purple Mountain Scenic Area — to host the “Ziranpai” Outdoor Carnival. This better establishes a B2B2C closed loop for the broader outdoor industry, creates new outdoor experience models for the industry, and promotes a healthy outdoor lifestyle.
This outdoor living philosophy aligns perfectly with LuFeng’s long-held advocacy of getting close to nature, enjoying a delicious lifestyle, its mobile kitchen concept, and creating a comfortable and refined camping lifestyle.
Zhejiang LuFeng Outdoor Products Co., Ltd. (LuFeng), whose brands include: Fire-Maple, Black Deer, and Green Hermit, positions itself as the manufacturing base and import-export trading platform for its various brands.
Fire-Maple — Established in 2003, specializing in outdoor cooking equipment, it has grown into a well-known outdoor sports brand both domestically and internationally. It has won numerous awards at professional exhibitions, such as three ISPO Munich Gold Awards and the Asia Outdoor Industry Gold Award.
Black Deer — Established in 2008, its unique design style has made Black Deer a trendsetter in China’s outdoor camping industry. Positioned for family camping, it is actively promoting and popularizing refined camping life in China. Its product range includes tents, sleeping bags, air pads, folding tables and chairs, insulated cups, and insulated buckets.
Green Hermit — Established in 2012, focusing on lightweight products, divided into three series: outdoor sports, travel, and urban commuting. With lightweight as its core feature, it covers backpacks, dry bags, storage bags, toiletry bags, sleeping bags, towels, and more.
LuFeng represents a new beginning, embodying the aspiration to become a world-class outdoor sports brand.
The 14th Asia Outdoor Exhibition and the first “Ziranpai” Outdoor Carnival will be held from June 27–30, 2019, at the Nanjing (Xinzhuang) International Exhibition Center. Exhibitor and professional visitor registration is now open. Visit the official Asia Outdoor Exhibition website www.asian-outdoor.com for more details.