Jining International Leather City
Jining International Leather City is a national AAAA-level tourist attraction.
The construction of the International Leather City project is an important initiative by the Jining District to elevate the quality and standards of its leather goods industry. Located in Plot 2 of the Comprehensive Zone within the Jining Modern Logistics Park, the commercial core area of Ulanqab – known as the “Grassland Capital of Leather” – the project boasts a prime location. With a total investment of 1.1 billion yuan, it covers an area of 300 acres and has a construction area of 250,000 square meters. It was invested in and constructed by Wulanchabu Xingang Real Estate Co., Ltd., and primarily serves as a leather shopping mall integrating shopping, leisure, dining, and entertainment. The project broke ground in April 2011 and began operations on September 28, 2012.
Leveraging Jining’s long-standing industrial foundation in leather goods, the Jining International Leather City project mainly focuses on leather exhibitions and domestic and international leather trade. It specializes in “six major categories” including leather clothing, fur, bags, leather shoes, plush products, and handicrafts, meeting the needs of various consumer groups and striving to create a large-scale, modern leather fashion shopping plaza. Well-known brands such as Samsung, Snow Leopard, Lingyu, Ruibiao, Qiusidi, Shangge, Zhonghui, Scarecrow, Mibaidun, Yierpai, Pengya, and Milan have all joined the mall.
Since its opening, Jining International Leather City has welcomed an annual foot traffic of 2 million visitors, with annual sales reaching nearly 2 billion yuan. It directly employs nearly 5,000 people and drives employment for over 10,000 people across upstream and downstream sectors, while also stimulating employment in the city’s tourism, catering, and other service industries by over 10,000 people. The mall has been honored with titles such as “National AAAA-level Tourist Attraction,” “National Five-Star Professional Market,” “Most Popular Professional Market in China,” “Autonomous Region Model Entrepreneurship Base,” “Autonomous Region’s Most Valuable Brand” (valued at 795 million yuan), and “2015 • First Inner Mongolia Top 100 Growing Enterprises.” The rapid development of Jining International Leather City has earned unanimous recognition from the China Leather Industry Association and numerous leather manufacturers. The China Leather Industry Association has used Jining International Leather City as a platform to successfully host the 6th International Fur Festival in the Ulanqab region and officially launched Ulanqab as a base for the leather industry to undertake industrial relocation during the 2014 annual conference.
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