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GD splashes cash on world’s most beautiful building — a must-visit new fan hotspot

Published: 2026-09-25 👁 100 views
Last updated 2026-09-25 — G-DRAGON, the leader of the renowned South Korean idol group BIGBANG, after purchasing a luxury mansion in the upscale residential area of Galleria Foret in Seoul in 2013 and building an incredibly beautiful café on Jeju Island in 2015...

Text by / MOOK Scenic Spots Editorial Team

The leader of the well-known South Korean idol group BIGBANG, G-DRAGON, after buying a luxury mansion in the upscale residential district of Galleria Foret in Seoul in 2013 and constructing a stunning café on Jeju Island in 2015, is now set to acquire a brand-new luxury residence called “March Rabbit” in Seoul’s Cheongdam-dong. This architectural masterpiece rivals the beauty of the Jeju café, having been awarded the Architecture Grand Prize by the Gangnam District Office and even hailed as the “world’s most beautiful building.”

(Photo / xxxibgdrgn, L’Eau design)

(Photo / L’Eau design, photography / Yongkwan Kim)

(Photo / L’Eau design, photography / Yongkwan Kim)

This breathtaking luxury residence, March Rabbit, is an architectural creation by the acclaimed South Korean firm L’eau Design in 2015. Inspired by the fairy tale Alice in Wonderland, the seven-story building — spanning from the basement level to the sixth floor above ground — features an abundance of glass windows and conical roof elements, resulting in spacious, comfortable interiors bathed in natural light.

(Photo / L’Eau design, photography / Yongkwan Kim)

(Photo / L’Eau design, photography / Yongkwan Kim)

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