By MOOK Scenic Spots Chen Wenlin, compiled and reported
FamilyMart’s coffee brand Let's Café has made its first foray into the tea drink category with a collaboration with British royal family-favored premium tea brand TWININGS to create ready-to-drink frozen lemon fresh fruit brick tea drinks. The first wave introduces four different flavors, launching on April 11, 2018.
FamilyMart collaborates with British royal family-favored premium tea brand TWININGS to launch ready-to-drink tea beverages (Photo / FamilyMart)
The four newly launched tea drinks are all based on classic TWININGS tea, combined with specially made frozen lemon fresh fruit bricks from Pingtung. The star offerings, “Iced Lemon Earl Grey Tea” and “Iced Lemon Four Red Fruits Tea,” feature the former infused with a delicate bergamot fragrance, where the lemon fruit brick blends in seamlessly for a refreshing taste. The latter combines four fruits—strawberry, raspberry, cherry, and redcurrant—for a sweet-and-sour flavor that’s simply irresistible.
FamilyMart teams up with the historic TWININGS tea brand. (Photo / TWININGS)
In addition to the special fruit tea blends, FamilyMart has also created two uniquely designed cups exclusively for this collaboration. (Photo / FamilyMart)
Beyond the special fruit tea blends, FamilyMart has designed two exclusive cups for this collaboration, featuring packaging with a fresh and elegant spring-summer style. Not only are they perfect for Instagram-worthy photos, but they also enhance the overall drinking experience. Additionally, FamilyMart has set up special photo-friendly installations at three of its stores—the CTS Store, Dunxin Store, and Mingyao Store. Customers who take photos at these locations and complete specified actions can enjoy a free tasting.
FamilyMart has set up exclusive photo spots at the CTS Store, Dunxin Store, and Mingyao Store. (Photo / FamilyMart)
In the future, FamilyMart plans to introduce more Western-style tea series beverages. Tea enthusiasts who love high-quality teas with a British flair shouldn’t miss out.
[Info]
Let’s Café X TWININGS Ready-to-Drink Tea
Launch Date: April 11, 2018
Collaboration Product Lineup:
Lemon Earl Grey Tea
Lemon Four Red Fruits Tea
Hot Earl Grey Tea
Hot Four Red Fruits Tea
Price: NT$50–65
Participating Stores:
CTS Store
Address: No. 26, Lane 116, Guangfu South Road, Da’an District, Taipei City
Dunxin Store
Address: 1F, No. 5, Lane 112, Section 4, Ren’ai Road, Da’an District, Taipei City
Mingyao Store
Address: No. 34, Lane 151, Section 4, Ren’ai Road, Da’an District, Taipei City
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》https://www.mook.com.tw/article.php?op=articleinfo&articleid=17677