Time flies, and in the blink of an eye, ISPO has accompanied China's sports industry for over a decade, experiencing continuous industrial upgrades and the ups and downs of the sector. Over fifteen years, ISPO has witnessed the successes and setbacks of industry professionals, the founding, growth, transformation, global expansion, and internationalization of brands; it has seen the evolution of enthusiasts' sporting pursuits, and the gradual integration of outdoor activities, skiing, ice skating, marathons, trail running, and triathlons into people's leisure time.From January 16 to 19, 2019, ISPO Beijing 2019 — the 15th Asia Outdoor & Sports Trade Show — will grandly open at the China International Exhibition Center (New Venue) in Beijing.
2019 marks the beginning of a new Winter Olympics cycle, the start of outdoor sports integrating into trends and becoming a popular choice, and the onset of sports training influencing the daily lives of every individual. ISPO Beijing 2019 willwith an exhibition area of 50,000 square meters,welcome over 40,000 industry professionals,showcasing the latest products and technologies from nearly 800 brandsfrommore than 20 countriesrepresented byover 600 exhibitors. At the same time,ALPITEC China 2019the China International Mountain & Winter Sports Equipment Expo will once again join hands with ISPO to celebrate this major event.
The new Olympic cycle officially begins, and winter sports are booming
The Beijing Winter Olympics has become a clarion call for the accelerated development of China's winter sports industry, and the numerous national policies and incentives supporting the industry provide substantial momentum. As one of the most promising ski markets, the number of domestic ski resorts and skier visits have steadily increased, while the development of indoor ski facilities, ski resorts, and ice rinks has further filled seasonal and regional gaps in the winter sports industry. ISPO Beijing 2019 will continue to focus onChina’s winter sports industry, covering winter sports equipment, venue construction, event organization, education and training, and related service providers.
As of now, numerous well-known domestic and international snowboarding and skiing apparel, equipment, and accessory brands, ski resorts and service providers, as well as manufacturers of winter sports machinery and equipment have registered to participate, such as 686, Alpina, Alpine Pro, Atomic, Bollé, BOGNER, Briko, Burton, CAPITA, CHERCHER, COCOLIC, Crabgrab, DC, DEELUXE, Dimit, Dynastar, Elan, Fischer, Flux, GIRO, GNU, Halti, Head, HorseFeathers, INDIGO, IS SNOWBOARD, Kessler, Kjus, Level, Lidakis, M-Sports, NOBADAY, Nordica, Oakley, Phenix, Picture, RIDE, Rossignol, Sinner, Sportalm, Swix, Terror, Tittallon, Thirtytwo, Ulvang, UNION, UVEX, VEsnowboards, Volcom, Vauhti, Harbin Sunac Snow Park, and more, all joining forces at ISPO Beijing 2019in the Winter Sports Zone of Hall E3.
Urban functional style sets the trend, outdoor sports collide with business & fashion
“That one functional piece of clothing tucked away at the bottom of the drawer,” “Essential gear for mountain climbing and water adventures,” “Products only needed in special environments” — these were once the public’s stereotypes about outdoor sports brands. Today, more design-conscious and versatile “outdoor-style” products are increasingly integrated into everyday life, appearing in various scenarios such as daily routines, sports, and work. As a long-time companion to China’s outdoor industry through over a decade of challenges, ISPO Beijing will also seize this new trend and stay attuned to fresh market ideas.
ISPO Beijing 2019 The Outdoor Sports Zone in Halls E1 & E2 covers multiple categories including comprehensive apparel, mountaineering and camping equipment, footwear, and bags & accessories, and will feature numerous strong domestic and international brands, such as Action Fox, Aqua Marina, Asolo, Amazonas, Big Agnes, Blackdeer, Black Ice, Brother, Buff, CamelBak, Deuter, Dexshell, Easigo, Fenix, Fire-maple, Fj
Sports training drives the evolution of fitness
As the "National Fitness" initiative transitions from policy to improved facilities and more events, an increasing number of ordinary people are incorporating sports training into their daily lives. The types of activities they engage in have also evolved from basic fitness and short-distance running to more challenging pursuits such as marathons, trail running, and triathlons. ISPO Beijing 2019 will gather distinctive brands in sports training apparel, accessories, equipment, and events to createa dedicated Sports Training Zone, providing more possibilities for the sports training market.
Sports training and sports rehabilitation brands such as CRAFT, CS, Garmin, Had, Halo, HUUB, Power Balance, Shock Absorber, Ossur, ULTRAGEAR, UTO, Vibram, Yvette, and Xiaomi Jifeng will also showcase their latest technologies at ISPO Beijing.Sports Training Zone in Hall E1.
ISPO Beijing 2019 will not only welcome new friends such as BOGNER, MOLOKAI, Goodyear, Phenix, Rudy Project, and Harbin Sunac Snow Park, but also see the exciting return of familiar names like 686, Burton, GIRO, La Sportiva, Leguano, MILLET, Oakley, SIGG, and UVEX. Meanwhile,international pavilionswill continue to be one of the highlights of the event. National and regional pavilions including the Czech Pavilion, Austrian Pavilion, French Pavilion, Korean Pavilion, and Taiwan Functional Textile & Accessories Pavilion will once again join forces with ISPO Beijing to bring the world’s latest top-tier sports products and technology sharing.
Four major industry forums to analyze hot issues and pain points in the industry
Asia-Pacific Snow Industry Forum (APSC) 2019, which has been dedicated to broadening the horizons of the snow sports community for 13 consecutive years, has become an annual industry highlight. This year’s forum will focus on topics such as ski resort planning and construction, profit models for small and medium-sized ski resorts, and the development history of indoor ski resorts, using domestic and international case studies to spotlight personalized ski resort operations. Additionally, cross-industry community development has also emerged as one of the industry’s key focus areas. The forum will also premierethe "2018 China Ski Industry White Paper", sharing the latest and most valuable insights with China’s ice and snow sports industry and jointly exploring new ideas for industry development.
In addition,the Asia-Pacific Snow Industry Forum— the Technical Sub-forum — will focus on industry technology and safety. The forum will be fully developed into a dual-training program for ski resort management and ski resort technology tailored for decision-makers in China’s ski industry, enabling continuous optimization and industrial upgrading of China’s ski resorts and bringing them closer to global standards.
This edition ofthe ISPO Sports Industry Forumwill focus on the concept of “Digitalization” and “Servitization” to explore the idea of “Lightweight Sports Industry”. The forum has invited senior domestic and international industry opinion leaders to closely follow industry trends, with a focus on interpreting leading domestic and international cases, and conducting in-depth discussions on core topics such as resource integration and operational management. Additionally, there will be on-site sharing ofthe "2018 China Outdoor Products Market Survey Report"and other annual industry reports.
ISPO, in long-term collaboration with internationally renowned trend research institutions, has created theChina Sports Trends Forum, providing designers, product managers, and other sports fashion professionals with a platform for the latest sports trend information. This forum will also continue tointerpret the 2020/21 Fall/Winter functional textile trends and color cards, as well as the 2020 Spring/Summer global sports and color trends.Standing at the forefront of fashion to observe sports, comprehensively predicting the innovations and changes in the future sports fashion industry, supporting domestic design, and broadening the horizons of product managers and designers.
Focusing on the development of sports training and sports rehabilitationISPO Sports Training and Rehabilitation ForumThrough topics such as scientifically enhancing athletic performance through physical training, properly preventing sports injuries, and sports rehabilitation, it brings together sports training brands, event organizers, medical institutions and rehabilitation centers, core runners and KOLs, sports project stakeholders, and various other industry-related resources. Together, they share training stories and explore how to perfectly integrate the needs of all parties through training and rehabilitation, thereby achieving professional and scientific training.
Multi-channel matchmaking meetings for efficient and precise matching of supply and procurement needs
Through an online reservation platform, ISPO Beijing 2019 will continue to bridge the gap between exhibitors and VIP buyers, creating more opportunities for face-to-face communication. This exhibition will specifically offer "Matchmaking" services for VIP buyers from channels such as e-commerce platforms, department stores/malls, large-scale sports/outdoor retailers, designers/product managers, etc., helping buyers develop targeted potential partners and suppliers, and accumulate cross-industry collaboration resources.
Three distinctive zones leading global cutting-edge trends
Representing the globally certified professional design award for sports goods,the ISPO Global Design Award(ISPO Award) will bring China’s sports industry professionals the latest in global sports technology and design, setting the trend for sports product design.
The ISPO Emerging Brands Zone(ISPO Startup Village) will also invite nearly five years’ worth ofISPO Global Innovation Award(ISPO Brandnew) winning (or shortlisted) brands to specially showcase globally innovative products and designs full of ingenuity and character.
The ISPO Functional Textiles Trend Award(ISPO Textrends) showcase area allows visitors to experience up-close the latest award-winning functional fabrics and materials, and be the first to access the debut sports design think tank —the 2020/21 Autumn/Winter Trend Booklet.。
Coinciding with its 15th anniversary in China,ISPO will continue to uphold its core philosophy of "accelerating the transformation of the sports industry,"serving as a comprehensive industry gathering in China’s sports sector that integrates brand showcasing, industrial chain integration, and multi-category trade. With deep roots in China’s sports industry, ISPO not only builds a more complete trade negotiation platform and provides broader business opportunities for the industry, but also works with all industry insiders to promote mutual benefits and win-win development for China’s sports goods sector.
The ISPO Beijing 2019 online pre-registration system is now live and hot — register now for free entry, and win a 15th-anniversary souvenir！For details, visit www.ispo.com.cn/beijing！